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InfoPrint Solutions Company - 7/21/2010
InfoPrint Solutions’ Partner Program Receives Positive Feedback
from North American Solutions Partner Resellers
InfoPrint Solutions’ Newly Launched Partner Program Receives Positive Feedback from North American
Solutions Partner Resellers
Latest enhancements enable more interaction, offer more frequent education courses and deliver more
hands-on solutions analysis
InfoPrint Solutions Company, a Ricoh company, today announced that its newly launched Solutions
Partners incentive plan has achieved encouraging feedback from program participants in less than six
months. In operation since early 2010, this program has garnered increased participation from members,
established more frequent and interactive education sessions and opened more doors to communication
between InfoPrint Solutions and its valued Solutions Partners. The company also announced today a
broader array of educational initiatives including InfoPrint University and its latest upcoming Solutions
Partner Conference to be held in Boulder, Colorado from September 27-30.
Earlier this year, InfoPrint Solutions unveiled an enhanced Solutions Partner program structure which
included three levels of participation: Solutions Partner, Solutions Specialist Partner and the newly added
Solutions Specialist Premier Partner. The Premier Partner level brings increased earning opportunities for
qualifying products across InfoPrint Solutions’ portfolio, including a strategic focus on cutsheet printers and
software. The company also launched a new online portal for Solutions Partners where they can easily and
quickly find the latest information and tools required to recommend the right InfoPrint Solutions offering to
their customers.
“The enhancements InfoPrint Solutions has made to its Solutions Partner program could not have been
more well-received internally at Sirius,” said Rick Bailer, senior vice president of sales for Sirius Computer
Solutions, Inc. “We have found our relationship with InfoPrint Solutions to be a huge value-add to our
business for many years, even dating back to days prior to its joint venture status. We’re looking forward
to future successes working with InfoPrint Solutions as a Ricoh company.”
Other key enhancements and benefits to the Solutions Partner program include:
InfoPrint University – Education courses, available online or on-site at InfoPrint Solutions’ Boulder campus,
enable more open, two-way communication between the company and its Solutions Partners. Solutions
Partners now have the ability to take classes, more easily access specific sales-related information to
hardware and solutions and interact with other Solutions Partners to share insight and experiences
Solutions Partner Conference – A key premiere event for the InfoPrint Solutions Partner program which
allows participants to attend hands-on sessions at the company’s headquarters including interactive
discussions, hardware and solutions tutorials and feedback sessions where Solutions Partners can
pdate InfoPrint Solutions executives on their experiences in the field
The Power of Two – InfoPrint Solutions’ recent transition to a wholly owned subsidiary of Ricoh offers
Solutions Partners expanded access and insight into the companies’ extensive record of innovation and
echnically-superior solutions extending from the office to higher end production environments
“Simply put, the feedback we’ve received this year from our Solutions Partners has been phenomenal.
It clearly validates the steps we have taken to enhance our program and further engage our Solutions
Partners have been a success,” said Dan Boe, vice president and general manager of General Office
Solutions, InfoPrint Solutions. “As a wholly owned subsidiary of Ricoh, InfoPrint Solutions will continue
to differentiate itself from the competition with our unique solutions approach. We’re working hard to
make sure our Solutions Partners experience the benefits our enhanced program can deliver.”
www.infoprint.com
InfoPrint Solutions Company - 7/21/2010
Enhanced Workflow Offering Enables New Routes to Cost Savings
and Increased Revenue
InfoPrint Solutions Software Advantage package provides customers with an expanded family of
best-of-breed automation and productivity tools
InfoPrint Solutions Company, a Ricoh company, today announced the availability of InfoPrint Software
Advantage, an enhanced family of software products that addresses the demands of customers across
all industries. This family can increase businesses’ ability to execute multichannel campaigns, implement
precise document composition and production and automate workflow across the operation.
InfoPrint Software Advantage is an integrated family of InfoPrint Solutions and third-party software offerings.
This package is designed with customization in mind and aims to develop reliable, efficient and precise
documents from design through production and delivery. An added value of InfoPrint Software Advantage
is customer access to InfoPrint’s Professional Services team that has more than 50 years of experience in
the production printing market.
“InfoPrint Solutions has always strived to provide our customers with software that addresses their specific
needs. We realize that our customers have very particular demands and that our role is to come to the table
with an accurate, customized solution,” said Gary Borgese, Director, Software Product Management for
InfoPrint Solutions. “By bringing InfoPrint Software Advantage to market we have combined our
industry-leading family with our best-of-breed third-party partners and global professional services team to give
customers choice – choice to find one, customized package that increases their revenues while enabling
cost savings without major disruption to their overall operation.”
What are the components?
InfoPrint Software Advantage consists of a wide selection of components. First is InfoPrint ProcessDirector,
the flexible industry-leading workflow solution that enables end-to-end automation, streamline capabilities and
secure output management. With this high integrity workflow backbone, businesses can quickly and easily
reduce errors while lowering costs.
Other components of this family include InfoPrint Manager which is designed to manage all print jobs in both
production and distributed environments. This is a scalable software that can increase productivity and
lowers the total cost of ownership. Another offering is Productivity Tracker, a tool that captures key
statistics about operators and devices and delivers real-time operational insights. This allows for improved
operator efficiency, balanced workloads and the ability to manage supplies at a lower cost.
Third-party software components are integrated into InfoPrint Software Advantage to ensure the functionality
needed to address customers' specific requirements. In the area of document design, for example, Software
Advantage includes: DocPath™ document solutions, GMC PrintNet™ Integrated platform, MAPPING™ Suite
and StreamServe Persuasion™.
What’s the Advantage?
A strong, high integrity workflow is a key differentiator to print operations. While many businesses may use
a combination of hardware including printers and pre- and post-processing equipment, it is vital to have an
underlying workflow solution which ensures automation, security and data integrity and auditability across
the print job. The InfoPrint Software Advantage includes tools that enable control throughout the operation.
Key areas of this are:
· Connect – InfoPrint Software Advantage includes tools that connect data with output system software.
This allows companies to bring together all of their communications to a single connection point which
reduces the likelihood of massive reprints.
· Create – Through a variety of document composition tools this package gives users the opportunity to
design high value communications with easy-to-use solutions. These enable each and every document to
stand out more to recipients through strategic placement of relevant and targeted messaging.
· Prepare and Produce – Preparation is key in any job. With these tools, businesses can prepare input
data and other resources more accurately than before. This then ensures a more streamlined production
process which in turn reduces the amount of energy used and eliminates unnecessary mistakes as all output
is stemming from the same source.
· Deliver – The phrase “from host to post” extends beyond the mailroom and further than the physical
envelope. Delivery can apply to the Web, e-mail or traditional mail and no matter the preference. InfoPrint
Software Advantage family has components that can address all of these channels and more.
· Analyze – Post-delivery analysis is an often overlooked but crucial component to a workflow solution.
Determining the efficiency and effectiveness of a communication can help enhance and improve the next.
If changes are needed, InfoPrint Solutions’ professional services team will work closely with the customer
to ensure that they are made accurately and in a timely manner.
For more information about InfoPrint Software Advantage, please visit: infoprint.com/software.
www.infoprint.com
InfoPrint Solutions Company - 6/30/2010
InfoPrint Solutions Company Joins Ricoh Family Group of Companies
as a Wholly Owned Subsidiary
Three-year joint venture between IBM and Ricoh reaches its scheduled conclusion
InfoPrint Solutions Company today announced that it has become a wholly owned subsidiary of Ricoh
Company, Ltd., bringing the three-year joint venture between IBM and Ricoh to its planned completion.
InfoPrint Solutions helps enterprises and print-for-pay customers increase revenue and reduce costs
within highly complex, digital print environments.
“We are extremely excited for InfoPrint Solutions to fully join Ricoh as we continue to expand our ability to
fulfill requirements for customers who manage mid-to-high volume output,” said Shiro Kondo, President and
Chief Executive Officer of Ricoh. “With a complete line of industry-leading, analyst-endorsed solutions
consisting of printers, professional services and software, InfoPrint Solutions fits perfectly into our family.
Built on a rich IT heritage, InfoPrint will enable the Ricoh family to offer even more broad-reaching service,
support and technically superior solutions for our customers.”
InfoPrint Solutions combines IBM's 50 years of enterprise printing experience with Ricoh’s office solutions
and production printing expertise, placing advanced research and development capabilities at the heart of
its solutions. The company specializes in delivering and implementing market-leading Automated Document
Factory (ADF), data-driven Precision Marketing and best-of-breed Print On-Demand solutions, along with
award-winning hardware and professional services. These solutions and services provide businesses with
truly customized offerings to address unique challenges, increase cost savings and enable a higher and faster
return on investment (ROI).
Where a customer has multiple or complex needs, InfoPrint Solutions and Ricoh will offer the best solution for
the customer, ensuring seamless service and support – before during and after implementation.
“When we embarked on the joint venture in June of 2007 we looked with great anticipation toward this day.
And just as we started a new journey three years ago, we are starting another today,” said Daisuke Segawa,
President and Chief Executive Officer of InfoPrint Solutions. “We bring key differentiators to the industry
illustrated by our solutions-centric philosophy, and we are looking forward to continuing to enable our
customers’ ongoing success through our expanded reach as a part of Ricoh.”
InfoPrint Solutions was formed on June 1, 2007 as a joint venture between IBM’s Printing Systems Division
and Ricoh. Over the past three years, ownership has increasingly transferred from IBM to Ricoh. This transition
period concludes on June 30, 2010.
www.infoprint.com
InfoPrint Solutions Company - 6/8/2010
InfoPrint Solutions and Source Technologies Launch MICR-Enabled
Workgroup Portfolio
InfoPrint Solutions and Source Technologies Launch MICR-Enabled Workgroup Portfolio and Continue
Long-Standing Sole Distributor Relationship
Companies Team to Deliver Secure, Versatile and Efficient Workgroup Solutions
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced that together with
Source Technologies, a world-class provider of magnetic ink character recognition (MICR) and secure
printing solutions, it has launched the InfoPrint 1832 MICR and InfoPrint 1822 MICR for use in check and
secure-document creation applications. This announcement reinforces InfoPrint Solutions’ ongoing
relationship with Source Technologies as the exclusive distributor of its MICR-enabled workgroup printers.
These latest models offer robust performance along with Source Technologies' exceptional secure print
functionality, adding continual depth and versatility to the InfoPrint Solutions workgroup family.
The InfoPrint 1822 MICR offers the best value in secure printing for negotiable or secure document creation
with the highest levels of security. Perfect for any space-conscious environment, this robust printer, with a
small footprint, has a 300-sheet input capacity and duplex as a standard feature. The printer enables print
speeds of up to 40 pages per minute (ppm), a time to first page as fast as 6.5 seconds and 64MB of
standard memory.
The InfoPrint 1832 MICR is ideal for facilities that require high-throughput performance and superior security
without the expense of a higher end solution. Boasting print speeds up to 45 ppm, the InfoPrint 1832 offers
optional internal duplex, a 500 MHz processor and 128MB of memory as standard. It also features a
250-sheet standard input drawer with 100-page multi-purpose feeder and a time to first page as fast as 7.5
seconds.
"Our continued collaboration with InfoPrint Solutions adds depth to our existing secure printer solutions
set and ultimately offers our customers a wider range of secure printing tools,” said Sarah Burkhart,
Director of Marketing for Source Technologies. “Source Technologies offers check- or secure-document
printing solutions to an expansive user base. These innovative printers from InfoPrint Solutions combat
fraud and represent an important instrument in any company’s data security arsenal. The InfoPrint 1822
MICR and InfoPrint 1832 MICR offer more robust performance than their predecessors while incorporating
more environmental conservation features."
MICR line characters, printed using special fonts, must be printed with MICR toner in order to comply with
check processing standards. It is the combination of toner and fonts that create the machine readable
MICR line. MICR toner is the element which adds the magnetic readability to each character, allowing for
high-speed check clearing.
The United States still relies heavily on checks as a payment method; according to the most recent Federal
Reserve study, approximately 30.5 billion checks are paid each year in the United States. This technology
provides banks the ability to use computer technology to process checks at a rate faster than previous
methods. It also includes guidelines to help ensure production of consistently readable MICR characters.
“These new printers enable our customers to automate their disbursement process and decrease the
associated risks and costs,” said Paul Preo, Vice President, Distributed Solutions for InfoPrint Solutions.
“InfoPrint Solutions is proud to extend our collaboration with Source Technologies to provide these secure
MICR printers as replacements for non-secure solutions such as a standard printer with MICR toner, dot
matrix printer or typewriter. As exclusive distributor of these secure printer models, we are confident
Source Technologies will provide our customers with solutions customized to their needs.”
www.infoprint.com
InfoPrint Solutions Company - 5/18/2010
InfoPrint Solutions Launches New Brand Identity as it Nears New
Status as a Wholly Owned Subsidiary of Ricoh
Joint Venture Soon to Conclude, InfoPrint to Remain a Globally Integrated Business Unit
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today unveiled a new brand identity
as the joint venture nears its conclusion. At midnight on June 30, 2010, InfoPrint Solutions will become a
wholly owned subsidiary of Ricoh Company Ltd. The brand campaign reflects the company’s new position
and combines the strength of the InfoPrint Solutions name with the global prominence of the Ricoh brand,
illustrating its close relationship with Ricoh while maintaining its distinct identity.
The new brand identity and logo are debuting today at IPEX, one of the print industry’s largest and most
important events. The new brand mark will be seen on all products that come out of production after May
14th, 2010; products currently in the market will keep their current logo. The new logo will be on all corporate
materials and the InfoPrint Solutions website has been re-branded to include the new brand identity.
“The new logo illustrates the strategic evolution of our brand,” said Peter Lazaroff, InfoPrint Solutions’ Vice
President of Marketing Communications. “It is a logical progression from the joint venture logo – which our
many stakeholders have come to recognize – to our new logo, which includes several familiar elements, yet
speaks to the progress of InfoPrint Solutions.”
In addition to the debut of its new logo, InfoPrint Solutions will be introducing a number of new technology
solutions at IPEX including the InfoPrint 5000 (multi-purpose) MP, new workflow software and additional
InfoPrint 4100 models. The company is also showcasing its key solutions at the show – Precision Marketing
and Workflow – backed by demonstrations of customer applications. InfoPrint Solutions can be found at IPEX
on stand 12-D130.
InfoPrint Solutions continues to bring its rich heritage and industry-recognized expertise to the industry, helping
enterprises and print-for-pay customers increase their revenue and reduce costs in their highly complex, digital
output environments. As a wholly owned subsidiary of Ricoh Company Ltd., InfoPrint Solutions will be able to
fully leverage the strength of the Ricoh Family Group when it brings greater benefits to customers and the
market.
www.infoprint.com
InfoPrint Solutions Company - 4/12/2010
Latest Software from InfoPrint Solutions Supporting Intelligent Mail
Allows Mailers to Leverage Postal Information
New, ADF extension enables postal intelligence coordination between the mailroom and business operations
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced the launch of its
latest Automated Document Factory (ADF) software component, InfoPrint Mail Insight. This is an extension
of the InfoPrint ProcessDirector (IPPD) workflow software, a market-leading ADF technology platform that
connects and automates communication processes into a single point of control.
InfoPrint Mail Insight extends InfoPrint Solutions’ comprehensive ADF offerings to interface with the United
States Postal Service (USPS) Intelligent Mail system, monitoring the status of a mail piece as it is processed
by the USPS. This new capability vastly expands the tracking and measurement capabilities of the ADF.
Organizations can take advantage of this critical touchpoint to collect better mail intelligence, with the
benefits of coordinating marketing efforts, providing better customer service, helping manage cash flow
and retaining a more complete record of customer documents through the delivery process.
InfoPrint Mail Insight gathers information from USPS Confirm® services and Address Correction Services (ACS),
which can be leveraged in a variety of ways:
· Destination Confirm – allows companies to monitor the status on an outbound mailpiece. Marketing
can coordinate call center or email activities for timely follow-up, based on anticipated receipt dates.
· Origin Confirm – updates the status on return or remit mailings. With this knowledge, companies can
determine whether recipients are responding to direct mail or sending in a payment. This information can be
helpful to collection organizations, giving them insight to whether or not a mail piece has been issued.
· ACS Nixie – electronically alerts a sender when the United States Postal Office (USPS) cannot deliver a
document, which can occur for a variety of reasons. This may be used to update contact databases, reducing
the cost of future mailings, or flag an account for telephone follow-up.
· ACS Change of Address – similar to Nixie notification, alerts a mailer when a recipient has filed for a
change of address. Staying current with move-updates is key to effective customer relationship
management and necessary for mailers to remain compliant for postal discounts.
By tightly integrating with IPPD, InfoPrint Mail Insight can run automatically with some or all print-to-mail jobs
and perform different actions based on job rules. Mailers with different customers, or large mailers with different
lines of business, can segment the results from InfoPrint Mail Insight and store them with the job for archival
purposes or forward to their customers’ systems as needed, enhancing the value of mail as part of a total
communication strategy.
“Our complete ADF portfolio is aimed at helping businesses communicate with their customers more intelligently
and more efficiently, resulting in better response rates. InfoPrint Mail Insight ties directly with this strategy,” said
Don Dew, ADF Solutions Manager at InfoPrint. “The Intelligent Mail requirement presents new opportunities to
extend our ADF capabilities and add significant business value above and beyond highly efficient mail
preparation.”
A recent IDC survey found that 68 percent of respondents receive their ADF solutions from InfoPrint Solutions.*
The IDC survey also highlighted that nearly three-fourths of U.S. respondents see value in an Intelligent Mail®
implementation that is integrated with an ADF solution and expect to see new government regulation around
customer communications by 2012.
InfoPrint Mail Insight is a key component to the overall IPPD suite of solutions which creates a strong and
trusted communication delivery system customized to the needs of a particular customer. By offering users
access to valuable mail piece information, companies can make better decisions involving cash flow,
marketing follow-up needs and customer address updates.
Read more about InfoPrint’s ADF updates at adfsavings.com.
Source: *“Intelligent Mail and ADF Adoption Trends by Print Volume and Vertical Industry,” February 2010,
IDC Report 221835
www.infoprint.com
InfoPrint Solutions Company - 4/6/2010
InfoPrint 6700 Saves Energy and Boosts Supply Chain Efficiency
Improves Value and Sustainability with Free Ethernet and Energy Star Compliance
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced its rugged InfoPrint
6700 thermal printer family is now available with additional capabilities to lower costs and improve supply
chain operations.
The upgraded InfoPrint 6700 R40, R60 and R80 models are among the first thermal printers to offer Energy
Star® compliance, which can lower energy consumption across warehouse operations and reduce carbon
footprint.
Also, the InfoPrint 6700 family R-models now includes no-charge Ethernet connectivity, a savings of up to
$400. In addition, standard memory has been expanded to 16 megabytes for additional flexibility in managing
printer resources.
“We have continued to upgrade the leading-edge InfoPrint 6700 thermal printer line since its launch five years
ago,” said Doug Seitz, Worldwide Director, Industrial Solutions at InfoPrint Solutions. “Continuous improvement
provides our customers with the latest media handling capabilities, additional datastreams and emulations,
support for barcodes and RFID tags, as well as powerful remote management capabilities. These features
are designed for reliable output in industrial environments, which is critical to supply chain efficiency.”
InfoPrint Printer Management Utility (PMU), powerful remote management software, continues to be offered
as a free download to InfoPrint 6700 customers. It provides monitoring capabilities for printer activities and
output processes. The printer control panel is displayed and is fully operational from a web accessible support
desk. Technicians can perform printer tasks, such as configuration changes, microcode updates and
diagnostics remotely. Technicians do not need to be on-site to troubleshoot printers, increasing productivity
and lowering support costs.
The R40, R60 and R80 models provide choices in media width, including:
· 203 or 300 dpi resolution and customer interchangeable printheads, which increase operational flexibility
· High-volume capacity with print speeds of up to ten inches per second (ips)/254 mm per second1 to
support on-time printing
· Factory or field-upgradeable RFID support on the R40 4-inch model, which ease the transition to RFID
for customers globally
· Remote management capability for enhanced productivity and lower support costs
· One of the largest available ribbon capacities, which minimizes operator intervention
· Intelligent media detection capabilities, which simplifies setup and operation
· Multiple datastream emulations with auto switch interpreter, which provide flexible application support
and multiple print queues for enhanced operation
· Integration with IBM® Tivoli® device management software to facilitate centralized device management
· Support for Intelligent Mail® barcode printing to aid compliance with USPS regulations
www.infoprint.com
InfoPrint Solutions Company - 4/5/2010
InfoPrint Solutions Company Demonstrates ADF Leadership with
New Customers, Unique Tools and Top Industry Rankings
Company sees consistent growth and customer acquisition due to next-generation technologies enabling cost
reduction for users
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today launched new support tools and
educational materials for Automated Document Factory (ADF) users, while demonstrating ongoing leadership
with the announcement of additional ADF customers around the world. This activity underlines InfoPrint
Solutions’ ongoing dominance in the print-to-mail automation sector, due to its combined approach of
customer education and technology innovation.
A recent IDC survey found that 68 percent of respondents receive their ADF solutions from InfoPrint
Solutions.* The IDC survey also highlighted that nearly three-fourths of U.S. respondents see value in an
Intelligent Mail® implementation that is integrated with an ADF solution and expect to see new government
regulation around customer communications by 2012. InfoPrint Solutions’ ADF offerings address these
needs by establishing communication delivery systems based on the InfoPrint ProcessDirector (IPPD)
workflow platform, and supplying a blend of add-ons tailored to each individual client with custom support
from the experienced InfoPrint Solutions Professional Services.
Today marks the official launch of InfoPrint Solutions’ ADF-specific blog site, www.adfsavings.com. Led by
experts within the company, this blog highlights real-life successes across the industry, while elaborating on
considerations for streamlining operations and increasing productivity. ADFSavings.com will encompass
video, RSS and Twitter feeds to create a one-stop shop for those looking to learn more about ADF around
the world.
InfoPrint Solutions today also unveiled its ADF ROI Calculator, a simple, intuitive tool that instantly highlights
the significant cost savings companies can realize by integrating a comprehensive ADF workflow. The
calculator comprises an online questionnaire focused on analyzing the customers’ current environment,
and provides results tailored to specific customers. The ROI calculator is the first step in a multi-level study
that InfoPrint Solutions performs on each engagement. IT Managers and mailroom operators can visit the
InfoPrint Solutions YouTube channel for a tutorial video on how to use this ADF ROI Calculator. First
deployed in the US market, the calculator is being translated to Brazilian Portuguese, Chinese, Japanese
and Korean.
Thus far in 2010, InfoPrint Solutions has also announced a wide range of customers who have migrated to
use ADF solutions. These customers include:
Emerson, the largest print outsourcer in Poland, uses IPPD to drive a mixed environment that includes
hardware from InfoPrint Solutions, Nipson, Océ and Xerox. The company started using IPPD’s spooler
technology and added the workflow management. Emerson became one of the first customers worldwide for
InfoPrint’s Mailroom Integrity automated reprint solution. It also uses Exstream document composition
software. “With IPPD we have an open environment which allows us to choose the print hardware that most
closely meets our needs and budgets at any time,” said Piotr Rogut, Business Development Director at
Emerson.
Servex, one of Spain’s leading outsourcing companies, has deployed the InfoPrint Mailroom Integrity ADF
Solution to streamline the printing of important bills and statements for European banks and financial
institutions. The company prints more than seven million statements and bills each month and by
implementing InfoPrint Solutions’ ADF offering, it has been able to significantly scale down the cost of
printing, while offering high-integrity services to its customers. “InfoPrint Solutions has been a truly innovative
solutions partner as our company strives to offer our customers the most advanced and bullet-proof outsourcing
options,” said Mr. Guardiola, General Manager of Management of Servex.
Merrill Corporation, a leading global provider of technology-enabled solutions for the financial, healthcare, real
estate, legal and other corporate markets, has chosen its IPPD driven ADF solution as its strategic workflow
technology platform. This effort will generate new business by ensuring the highest level of integrity is applied
to sensitive documents such as healthcare enrollment kits. “We evaluated a number of offerings from other
companies but determined that what InfoPrint Solutions could provide us was incomparable,” said Jeff Weiss,
Vice President of Technology at Merrill.
Los Angeles Department of Water and Power (LADWP) is the nation's largest municipal utility, delivering
water and electricity supplies to more than four million users in homes and businesses throughout Los
Angeles and other California communities. InfoPrint Solutions’ ADF offerings will enable LADWP to lower
operational costs while increasing customer participation in energy and water savings initiatives via
customized messaging and imagery dynamically printed on must-read communications, such as bills and
statements.
"Our solutions approach enables us to develop ADF offerings that address the needs of each individual
customer, from large global corporations to smaller organizations." said Sandra Zoratti, Vice President,
Global Solutions Marketing at InfoPrint Solutions. "ADF workflow is a vital component to our overall
portfolio and our customers' operations and we are honored to be partnering with these great companies
to implement beneficial solutions that help optimize their business processes."
InfoPrint Solutions will attend the upcoming National Postal Forum (NPF) event in Nashville, TN from April
11-14 in booth 126. On display will be several mailroom optimization solutions, inserter monitoring and
reprinting, mail preparation solutions, Intelligent Mail® solutions, and InfoPrint Solutions’ recently announced
TransPromo Whitespace Manager — all driven by the IPPD workflow platform.
NPF attendees will have the opportunity to try the new ADF ROI Savings Calculator, and subject matter experts
will be available to discuss unique ways to improve mailroom operations, drive out costs and demonstrate
compliance.
Source: *“Intelligent Mail and ADF Adoption Trends by Print Volume and Vertical Industry,” February 2010,
IDC Report 221835
www.infoprint.com
InfoPrint Solutions Company - 3/25/2010
New Revenue Streams and Increased Operational Efficiency Delivered
to Merrill Corporation Via Next-Generation Workflow
Industry-leading ADF solutions provider InfoPrint Solutions Company enables a new, high integrity health care
communications outsourcing business with ground-breaking technology
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced that Merrill Corporation,
a leading global provider of technology-enabled solutions for the financial, healthcare, real estate, legal and
other corporate markets, has chosen InfoPrint Solution’s Automated Document Factory (ADF) solution,
powered by InfoPrint ProcessDirector (IPPD) as its strategic workflow technology platform. Merrill has deployed
this multi-faceted, end-to-end, hardware-agnostic solution to manage and streamline its daily print operations.
This effort will generate new business by ensuring the highest level of integrity is applied to sensitive documents
such as healthcare enrollment kits.
In recent years, regulators have passed bills in the financial and healthcare industries that affect customer
communications or impose violation penalties. These include the Health Insurance Portability and
Accountability Act (HIPAA), Health Information Technology for Economic and Clinical Health (HITECH),
Regulation Z (Truth in Lending), Unfair and Deceptive Acts or Practices (UDAP) and the Credit CARD Act
2009. In Merrill’s case, a HIPAA-compliant workflow is extremely important and allows the company to provide
top quality service to healthcare customers.
InfoPrint Solutions is supplying Merrill with a wide array of ADF workflow solutions driven by the IPPD workflow
software platform. These solutions will help Merrill manage its heavy print volume and create separate,
high-integrity workflows for its healthcare business. This combination will enable increased levels of job and
mailpiece management from inception to output as it tracks work through various printers and finishing
equipment including stitchers, perfect binders and inserters, managing complete document integrity throughout
the entire process. InfoPrint Solution’s ADF offering also interfaces with the United States Postal Service
(USPS) Intelligent Mail® system, providing delivery confirmation information directly back to Merrill’s clients.
Merrill’s ADF from InfoPrint Solutions will be deployable to multiple sites for fast speed-to-market, workload
optimization and disaster recovery.
“We evaluated a number of offerings from other companies but determined that what InfoPrint Solutions
could provide us was incomparable,” said Jeff Weiss, Vice President of Technology at Merrill. “We now
have an end-to-end solution from file receipt through output and distribution of the communication piece.
Our solution now enables us to provide our customers with reporting and visibility at every step, whether
record level, piece level or page level. This is a complex solution driven by technology today that doesn’t
exist in many of the offerings out there. We believe this will be a ‘game changing’ facet of our healthcare
and financial services solution offerings.”
A recent IDC survey found that 68 percent of respondents receive their ADF solutions from InfoPrint Solutions.*
It is likely many of these companies have deployed the company’s solutions to address the needs of HIPAA,
Regulation Z and other federal regulations similar to Merrill.
“As a technology enabled print and fulfillment solution provider, Merrill is leading the way for companies with
diverse technology environments and hybrid workflow needs. On one hand, they need to optimize their
existing business and, on the other hand, they are expanding their capabilities to tap into new markets that
have very stringent requirements,” said Sandra Zoratti, Vice President, Global Solutions Marketing, InfoPrint
Solutions. “We are excited that Merrill can leverage the power, flexibility and scalability of our software and
professional services teams and are pleased to have Merrill as an important InfoPrint Solutions partner.”
Automating print and mail processes has traditionally been a daunting task, but InfoPrint Solutions’ technologies
make it easier to achieve increased automation and higher productivity. An ADF connects disparate hardware,
software and processes into one unified workflow with a single point of control. This can greatly reduce
production and postal costs. Integrity improvements help to ensure each mailpiece is produced correctly with
full accountability. Mailers in regulated sectors such as financial services, healthcare and insurance have been
using ADFs for years as part of their cost savings and compliance initiatives.
Merrill’s ADF Solution spans InfoPrint Solution’s broad software portfolio including capabilities that manage print
across various Océ and Xerox printers, enable automatic error detection and reprinting, monitor service level
agreements, capture data and generate reports, interface with the USPS, enable management of multiple sites
and more. The solution interfaces with Merrill’s business systems to capture work tasks and provide extensive
reporting. It leverages camera tracking from Ironsides Technology to monitor kit integrity across a variety of
finishing devices. Ironsides’ systems communicate back to InfoPrint ProcessDirector, which oversees the
entire production process.
Source: *“Intelligent Mail and ADF Adoption Trends by Print Volume and Vertical Industry,” February 2010,
IDC Report 221835
www.infoprint.com
InfoPrint Solutions Company - 3/10/2010
InfoPrint Brings Increased Flexibility to Color AFP Environments with
Latest InfoPrint Pro C900AFP Model
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced that its InfoPrint Pro
C900AFP color cutsheet printer is now available with support for PostScript®, Adobe® PDF and Personalized
Printer Markup Language (PPML™). The InfoPrint Pro C900AFP is offered in addition to the award-winning
InfoPrint Pro C900 printer and offers added flexibility for color transactional and Print On-Demand (POD) users
in data centers, service bureaus and direct mail operations.
Customers can now use the PPML datastream to create personalized, variable content color pages to maximize
the effectiveness of customer communications while PostScript and Adobe PDF are vital tools for POD jobs,
such as manuals, booklets and presentations.
The InfoPrint Pro C900AFP is a full color device that can be used for both transactional and POD applications.
It offers customers an easy transition to an environment that supports applications that expand the smart use of
color. It replaces the traditional approach of combining monochrome output devices with offset printing to
produce invoices, statements or direct mail pieces that are commingled and mailed.
This latest InfoPrint Pro C900AFP model also features the InfoPrint Job Ticket Editor, an external application
integrated into Windows and Macintosh drivers. This robust, easy-to-use JDF-based job ticketing tool enables
the end user to create simple or complex fully-finished PostScript or PDF documents. Set-up entries include
the ability to add covers, insert tabs and select finishing options such as ring binder, perfect binder and booklet
maker, all of which help avoid the need for offline finishing.
“To deliver highly variable color applications, with both text and graphics content, customers need a dynamic
print architecture that can accommodate their evolving needs. InfoPrint’s success in understanding the
current marketplace is fully demonstrated in this latest InfoPrint Pro C900AFP model,” said Rick Carver,
Worldwide Product Marketing Manager at InfoPrint. “Adding this solution to a print environment can not only
produce dynamic customer-focused mission critical documents, it can lower production costs and reduce
overall waste, vital considerations in today’s economy.”
The InfoPrint Pro C900AFP printer meets customer requirements for high quality, full color variable data output
in an easy-to-use solution that supports industry-standard AFP color management architecture. The AFP
architecture is published by the AFP Consortium (www.AFPcolor.org) and is designed to deliver accurate,
consistent and device-independent color rendering. InfoPrint was one of the founding members of this
consortium.
Additional features include:
· A flexible, easy-to-use operator interface, consistent with other InfoPrint Solutions AFP production
devices, such as the InfoPrint 5000 and the InfoPrint 4100. As a result, operators can get up to speed quickly,
minimize training time and leverage their existing skills to manage workflow and the printer
· High-quality, consistent color and monochrome output up to 90 ipm1 on a 1200x1200 DPI 2-bit engine
· Minimal downtime with on-the-fly toner and paper changes
· Support for a range of media - up to 13" x 19.2”, providing maximum application flexibility
· Solutions compatibility with applications developed by InfoPrint Solutions Company and third parties
· Support for ring binder, perfect binder and booklet maker options
Other models in the InfoPrint Pro C900 portfolio
This latest model in the InfoPrint Pro C900 family is available alongside the award winning InfoPrint Pro C900
and Pro C900s, ideal for in-plant, service bureaus and print-for-pay customers with monthly volumes of 50,000
to 240,000 pages, requiring high quality color. This flexible, high production and high-speed machine has a
variety of finishing and software options for complex job management. It complements InfoPrint’s production
machines, such as the full color drop-on-demand InfoPrint 5000, for lower volume full color proofing needs.
In addition to its broad color offerings, InfoPrint has an extensive cutsheet monochrome portfolio.
The InfoPrint Pro C900AFP model is ideal for users transitioning from monochrome to color, or looking to
introduce TransPromo, the combination of personalized data and information on transactional documents such
as statements and invoices. It is aimed at users in data centers, service bureaus and direct mailers, especially
those customers currently using AFP.
www.infoprint.com
InfoPrint Solutions Company - 2/12/2010
InfoPrint Drives Growth with Boost to Channel Program
New incentives and training program bring additional benefits to partners in North America
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today unveiled a new 2010 incentive
plan for its Solutions Partners in the US and Canada. This coincides with the addition of specialized territory
managers and product segment leaders, so that all InfoPrint Solutions Partners have the tools, resources and
training required to support their ongoing sales success.
InfoPrint’s resellers are engaged across its extensive product line and can now benefit from incentives in three
separate categories: Solutions Partner, Solutions Specialist Partner and the newly added Solutions Specialist
Premier Partner. This third level brings increased earning opportunities on qualifying products across InfoPrint’s
portfolio, including a strategic focus on cutsheet and software. The program also covers light production
offerings such as the award-winning InfoPrint Pro C900 cutsheet printer and the InfoPrint 75 and InfoPrint
100, entry-level monochrome continuous forms solutions.
Enhanced InfoPrint education modules will roll out in early 2010 with the launch of a new online curriculum,
aimed at boosting digital color, and monochrome cutsheet certifications among InfoPrint Solution Partners.
InfoPrint’s comprehensive training schedule has evolved with the company as it brings new models and
technology to market. It provides Solutions Partners with the latest information and tools required to
recommend the right InfoPrint solution to their customers.
These modules are all available via the Solutions Partner MarketPlace (http://bit.ly/Partner_Marketplace), a
specially tailored online community. The Marketplace also provides product, marketing and sales materials
in one convenient location, with quick access to key sales information, competitive data, tools, and market
research.
“With 50 years in the printing business, we offer one of the broadest ranges of printing products in the industry
and the expertise to support them. We want our channel partners to truly benefit from our knowledge and
expertise and to provide them the materials and information they require for ongoing success, while learning
and -growing alongside us,” said Dan Boe VP and GM, General Office Solutions at InfoPrint. “Our updated
training program will empower our Solutions Partners to do what they do best: sell the latest solutions while
benefitting from being part of a highly competitive channel partner program.”
www.infoprint.com
InfoPrint Solutions Company - 1/25/2010
Loyalty Programs Dole Out Rewards but Fail to Fully Connect with
Consumers Says New CMO Council Study
Big Opportunities to Leverage Member Insights to Deliver What Customers Say They Really Want: More
Rewards For Staying Loyal and Less Irrelevant Communication
As more marketers turn to loyalty and rewards programs to spark business growth, a new report from the
Chief Marketing Officer (CMO) Council report indicates that marketers are under-valuing these often costly
programs even as customers give the perks, discounts, deals and additional service opportunities high marks.
Both customers and marketers agree: deeper engagement and personalized contact drives loyalty, not mass
blast communications and gimmicks.
Loyalty Leaders: Feeling the Love from the Loyalty Club is the latest research from the CMO Council, tapping
into the insights of over 600 marketers, and gaining first hand perspective from the recipients of these
programs in an audit of over 700 consumers. Sponsored by InfoPrint Solutions Company, a joint venture
between Ricoh and IBM, the study shows that loyal consumers expect marketers to understand them better
and deliver more relevant and valued offers. Unfortunately, marketers are not giving themselves high marks
in meeting the needs of their business, and question their ability to meet the needs of the customer. Given that
over $2 billion is spent annually in growing and running loyalty and rewards programs, this raises questions
about the value and return of investments in this area of customer relationship and insight building.
The Marketer’s View
Most marketers (61 percent) believe that loyalty program participants are the best and most profitable customers.
So it is not surprising that an almost equal number of respondents (65 percent) view customer loyalty program
investments as a very essential, or a quite valuable part of the marketing mix. Unfortunately, only 13 percent
of respondents believe they have been highly effective in leveraging loyalty and brand preference among
club members, and nearly 20 percent don’t even have a strategy for this. Another 25 percent admit they have
not mobilized brand loyalists to become active advocacy agents, either.
The study also reveals that marketers are mostly inducing loyalty with discounts or free products and premiums
rather than quicker, better service or improved customer handling. Some 39 percent of respondents view
discounts and savings as the key member benefits, 34 percent view free products and premiums as essential
incentives, while 33 percent are committed to offering points for merchandise redemption as a further motivator.
When asked to outline typical customer complaints about loyalty programs, nearly 30 percent of marketers
report that some customers see little or no added value to becoming a loyalty member; 24 percent indicate
rewards lack substance; a similar percentage feel they don’t get enough personalized attention; and 21
percent have problems with receiving too much spam email and junk mail. Customer complaints also touch
on a lack of individualized communication (23 percent) and issues with redeeming points and miles (18
percent).
Despite these challenges, investments in loyalty programs will continue as nearly 80 percent of marketers are
committed to maintaining or further funding loyalty programs as customer retention and relationship building
vehicles. Over 34 percent report they are significantly increasing their commitments, and 45.9 are maintaining
their current commitments. Just 4 percent expect to discontinue their programs.
Online channels dominate expected investments as nearly 60 percent of respondents said they planned to
make better use of the Web and new community and networking tools to grow and develop loyalty programs.
Other key actions for generating a greater ROI from club members include:
Personalizing interactions and target messages (51 percent)
Increasing frequency and relevance of communications (39 percent)
Gathering more insights and intelligence for better customer handling (38 percent)
Adding new benefits, incentives and inducements (36 percent)
Studying industry best practices and making adjustments accordingly (19 percent)
Marketers appear to be falling down on extracting greater value from customer loyalists. When it comes to
in-depth profiling of customers, the vast majority of marketers still only aggregate and analyze limited customer
data sets. 73 percent collect basic demographics and 68 percent track the location of members, but critical
insights – such as advocacy rates (14 percent), brand loyalty and attachment (27 percent), personal
preferences (31 percent), satisfaction levels (33 percent), and product preferences (38 percent) – are
not being leveraged.
“Relevant profiling data continues to be a limiting factor in customer engagement,” said Donovan Neale-May,
executive director of the CMO Council, “Without a deeper customer insight, marketers will be limited in their
ability to do meaningful predictive modeling, market segmentation and revenue forecasting. Better
understanding of customer behaviors, predispositions, intentions and preferences enables more effective and
relevant messaging. It is also an essential part of customer revenue optimization and lifetime value building,”
Neale-May adds.
Loyalty program operations, however, are increasingly challenged. Acquiring and retaining motivated and
engaged participants is the number one problem facing 46 percent of marketers. Other obstacles and issues
include:
Measuring marketing value and effectiveness (42 percent)
Collecting, integrating and maintaining customer data (41 percent)
Deriving valuable insight and intelligence (38 percent)
Delivering more personalized offers and inducements (34 percent)
Creating more customized communications (33 percent)
Digital marketing channels are definitely taking precedence in ways marketers promote their loyalty and
rewards programs. Nearly 60 percent rely on web sites, nearly 60 percent on email, 47 percent on
word-of-mouth, 46 percent on point-of-sale information, 42 percent on direct mail, and 39 percent on a sales
or service representative. Most member communication is monthly (30 percent), while 20 percent interact with
members on a daily, weekly or bi-weekly basis. Cost-efficient email is the preferred mechanism for member
communication among 84 percent of marketers, followed by printed mailings and statements (51 percent),
corporate web sites (45 percent), dedicated club sites (32 percent), SMS text messaging (24 percent), and
social networks (16 percent).
“Targeting has taken on a very different meaning in today’s marketing mix,” stated Sandra Zoratti, VP of Global
Solutions Marketing for InfoPrint Solutions Company. “Before, targeted messages relied on basic data to
engage in rudimentary segmentation and single channel communication delivery. Today’s loyalty leaders are
better leveraging customer insights to deliver highly personalized, multi-channel communications that are more
relevant to the individual customer and provide for ongoing interaction and attachment.”
The Consumer View
Marketers can take a deep breath as consumers report they see value in loyalty program membership. A
surprising 79 percent of consumers surveyed say they are very, or pretty, satisfied with their loyalty and rewards
program experiences. But 70 percent want to see more discounts and savings, and 52 percent more
compelling personal deals and offers as reward for steering their business to loyalty program operators. In a
definitive call for personalization, 58 percent say they want more compelling personal benefits and services,
as well as more relevant offers or individualized deals.
And while social media also tops the list of investments for marketers, consumers report that point-of-sale
information, service representative interactions, company web sites and word-of-mouth are the primary
sources for learning about loyalty clubs. Nearly 65 percent acquired information about the programs in retail
environments compared to only 4 percent in social media networks, 3 percent in blogs and 11 percent in
online advertising. This finding is not surprising when you consider that consumers engaged in loyalty
programs demand high-touch direct engagements, versus mass messages, regardless of channel.
Too much spam and junk email topped the list of negatives associated with loyalty and rewards program
membership (44 percent), followed by too many conditions and restrictions (38 percent), and rewards that
lacked real value (37 percent). Other prevalent beefs included members having a hard time redeeming points
or rewards, program membership lacking value, as well as communications and service not being personalized
or targeted specifically for members.
More than 700 respondents participated in the online research initiative conducted in Q3 and Q4 of 2009.
Over 50 percent had household incomes of over $100,000 and were fairly evenly split across gender and age
groups. Nearly 75 percent reported enrollment in supermarket loyalty programs, 69 percent in airline frequent
flier clubs, and 58 percent in credit card incentive programs. Hotels and motels, drug stores, warehouse price
clubs, specialty retailers, rental cars, and restaurants are other leading beneficiaries of loyalty and rewards
enrollment.
Surprisingly, soft economic conditions are not necessarily inducing consumers to sign up for loyalty and rewards
programs. Only 22 percent said the economic climate had raised their interest in these programs compared to
41 percent who indicated it had no impact at all.
“It is notable that the economy is not a big driver of program participation, indicating that as marketers look to
recovery, fully leveraging these programs must be a strategic priority,” notes Neale-May. “Figuring out ways to
deliver added value to those willing to repeatedly purchase your products and services, advocate your brand
on a viral level, or more actively respond to offers and incentives, is critical to marketing effectiveness.”
For marketers, the big question is how much loyalty club membership influences purchasing decisions and
customer affinity and attachment to brands. Club membership strongly motivates, or is a big factor, in
influencing buying decisions, for 52 percent of survey respondents. When it comes to word-of-mouth, nearly
20 percent of club members say they are big brand boosters and almost 50 percent say they sometimes talk
up the product or service they support. On the other hand, 54 percent of survey respondents stated they
would give up their loyalty or rewards club membership if they had a poor product or service experience
with a brand.
Despite spam and junk email concerns and irritations, over 64 percent of loyalty club members want to
receive information, notifications or updates electronically. That’s good news for the environment and a
significant contributor to cost reduction. Nearly 16 percent say they are comfortable visiting web sites to
source their loyalty information and about 14 percent prefer a monthly printed statement.
“Today’s consumer loyalist wants essential information delivered through multiple channels in the most relevant,
personal and customized way possible,” said Zoratti. “Customers are issuing a very clear warning to marketers.
Give me relevant communications that reflect my history and connections to you, or we will go elsewhere with
our business. Smart marketers will respond by taking what they know about customer wants, preferences and
behaviors to be more targeted, efficient and relevant in their messaging to improve response rates and
Increase customer gratification and purchase intent.”
Relevant Facts and Figures
It is estimated that there are some different loyalty programs with 1.8 billion members in the U.S.
(COLLOQUY 2009 Loyalty Census).
Marketers spend about $2 billion annually on operating these programs, reports PROMO Magazine.
The average U.S. household is enrolled in 14.1 loyalty and rewards programs, but is only active in 6.2
of them, notes COLLOQUY.
Top U.S. loyalty program memberships ranked by industry include Financial Services 422 million; Airline
277.4 million; Specialty Retail 191.3 million; Hotel 161.8 million; Grocery 153.3 million; Mass Merchants
124.8 million; Casino/Gaming 106 million; Department Stores 92.8 million; Drug Stores 73.9 million;
Fuel/Convenience 51.2 million; Restaurant 13.7 million; Car Rental and Cruise Lines 10.7 million; and all
other types are put at 127.9 million, reports COLLOQUY.
www.infoprint.com
InfoPrint Solutions Company - 11/25/2009
InfoPrint Hosts Making Your Mark
InfoPrint Solutions Company invited 20 industry professionals from across the globe, including print providers
from Argentina , Brazil, Canada, Chile, ISETO, U.S., and Uruguay to a two-day interactive session in Boulder,
CO. Held November 12 to 13, the event targeted service bureaus and commercial printers.
The event, titled Making Your Mark, focused on precision communications with keynote speeches from leading
InfoPrint executives. Tom O’Toole, executive consultant, corporate marketing, InfoPrint formerly of Hyatt Hotels,
presented a keynote session titled Move Ahead with Your Precision Communications Strategy. Other topics
covered included data analytics, color in digital print, environmental sustainability, personalization, social
networking, and workflow as a foundation. Attendees also participated in hands-on demonstrations at the
InfoPrint Innovation center.
“Making Your Mark is an important customer event for us because we get to fully engage with key customers
and more deeply understand their business issues,” says Sandra Zoratti, VP, global solutions marketing,
InfoPrint. This understanding enables InfoPrint to focus business resources on the most pressing customer
issues to deepen client relationships.
Prior to the event, InfoPrint used a survey vehicle to ask guests about their preferences, event objectives,
and content interests. The company used the input to customize the conference content, flow, and activities
according to guest preferences and interests. As a result, in a post-event survey, 100 percent of attendees
responded that their objectives were met, which was strong validation for creating personalized, relevant
content as a way to better engage customers—one of the methodologies and an InfoPrint solution that was
discussed at the event.
Making Your Mark is designed to educate new and existing InfoPrint clients on innovative techniques that
can help grow revenues, drive value, and control costs. "As the company transforms into more of a
solutions-oriented company, Making Your Mark is a great way to connect with customers, forge strategic
partnerships, and show customers how we can work together to build the strongest future possible for their
businesses," says Zoratti.
www.infoprint.com
InfoPrint Solutions Company - 11/17/2009
Irrelevant Communications Contribute to Customer Defection and
Alienation
New Consumer Poll by CMO Council and InfoPrint Highlights Need for More Precise and Relevant Messaging
to Drive Relationship and Response
Consumers are taking control of in-bound communication channels, unsubscribing to irrelevant email, and
defecting from brands that continue to deliver irrelevant content and random mass mailings, according to a
new poll from the Chief Marketing Officer (CMO) Council and InfoPrint Solutions Company.
While 64 percent of consumers say promotional offers dominate both the email and traditional mail they
receive, only 41 percent view these as must-read communications. Of the 91 percent of consumers who
opt out or unsubscribe to emails, 46 percent are driven to brand defection because the messages are
simply not relevant.
The threat of customer churn and disconnection intensifies as 41 percent of consumers say they would
consider ending a brand relationship due to irrelevant promotions, and an additional 22 percent say they
would definitely defect from the brand. Yet, while marketers continue to weigh the pros and cons of email
versus printed postal mail, consumers are much more concerned about the level of individualization and
understanding of their needs and relationship with the brand.
Key findings of the consumer engagement study highlighted in the report, Why Relevance Drives Response
and Relationships: Using the Power of Precision Marketing to Better Engage Customers, showed that:
Nearly three quarters of consumers have received promotions for products they have previously
purchased from the company
73 percent of consumers would be open to receiving print statements if mailed materials were recyclable or
part of a sustainability program
Nine out of ten consumers open monthly bills delivered via traditional mail, compared to 72 percent who open
bills delivered via email
When given the opportunity to choose, 51 percent of consumers prefer to receive product or service
promotions via traditional mail, while 44 percent prefer email
The CMO Council report noted that consumers today are deluged and overloaded with a plethora of unwanted
direct marketing and promotional messages that are blasted out via email, or mass-produced and mailed in vast
quantities, ending up choking mail boxes and filling recycling bins. In most cases, recipients ignore, or have
become immune, to standardized commercial overtures. And with the advent of the Internet, consumers are
seeking product information and affirmation from trusted sources and referral networks online.
"Irrelevant, impersonal communication, be it email or traditional mail, is a waste as it does not engage a receptive
recipient," said Liz Miller, Vice President, Programs and Operations, CMO Council. "It is no surprise that
consumers are opting out of irrelevant emails. However, what is a grave sign for marketers to heed is that
customers will disconnect and stop doing business with brands who continue to send messages that
demonstrate a lack of intimacy, customer insight and individual understanding."
Even when marketers have deeper engagements with customers, as with loyalty clubs and rewards programs,
they are often missing the mark in delivering meaningful messages. In fact, only six percent of consumers felt
that the promotions received through loyalty club communications were based on preferences or past
purchasing behavior.
The result of this mixed bag of messages is that marketers are missing the opportunity to drive loyalty and
affect purchase intentions. In this regard, 30 percent of consumers stated they are inspired to do business
with a company after receiving personalized communication.
"The research clearly shows that staying relevant, valued and connected to customers has become the
number one challenge for marketers today," said Sandra Zoratti, Vice President, Global Solutions Marketing
at InfoPrint Solutions Company. "There is a real need to adopt precision marketing approaches that utilize
more tailored and targeted messaging throughout the entire customer life cycle. Continuous data collection,
as well as integration and analysis produce customer insights which will enable mass-customization of
messaging to recipients and generate improved response, engagement and retention."
To download the complimentary summary report of findings and gain access to best practices, view video
vignettes from industry leaders, and see examples of precision marketing in action, visit
http://www.precisionpromotion.org/.
Data Points to Note:
Traditional junk mail accounts for over 100 billion pieces of mail each year, and 44 percent of this unsolicited,
primarily promotional mail ends up in a landfill... unopened.
Email waste is also staggering. There are more than 200 billion email messages sent each day, yet 97
percent of all email sent is actually spam, according to an April 2009 report released by Microsoft.
Cisco reports "customized" spam that is based on personal information stolen from the web has quadrupled
over the last 12 months (2009).
The average email open rate across 16 industries during Q2 of 2009 now stands at 22.2%, and has increased
for the fourth quarter in a row.
About 3.3% of opt-in emails for subscribers in the US and Canada were sent to "junk" or "bulk" email bins,
while 17.4% did not get delivered at all.
Forrester reports that by 2014, email marketing spend will rise to $2 billion -- almost double the projected
spend of $1.2 billion for 2009.
The average individual is expected to receive 25 messages a day in five years, double the 10 or 12
emails received now.
www.infoprint.com
InfoPrint Solutions Company - 9/11/2009
InfoPrint Continues MICR Implementation Across Its Portfolio With
Enablement on the InfoPrint 5000
Leadership in MICR Technology Highlighted Across the Company's Continuous Forms and Cutsheet Solutions
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today further demonstrated its focus on
addressing customer requirements with the addition of Magnetic Ink Character Recognition (MICR) support on
the market-leading InfoPrint 5000 full-color continuous forms inkjet production printing system. MICR is used to
facilitate check-processing.
Financial services institutions, service bureaus, transactional printers and direct mailers can benefit from a
MICR-enabled InfoPrint 5000 solution to support applications such as remittance coupons, statements with
convenience checks and direct mail with pre-approved checks, all of which use MICR-encoded data.
"This MICR solution is an option for new and existing customers of today's InfoPrint 5000 system. Our
InfoPrint 5000 solution has been designed to provide the best reliability and usability, smallest footprint,
lowest power consumption, and with the longest printhead life for customers needing a production class
solution," said George Promis, Vice President of Production Color Solutions & Technology Alliances.
"With the addition of MICR to the InfoPrint 5000, we continue to demonstrate our commitment to addressing
customer requirements, which has resulted in our market leadership."
The InfoPrint 5000 color inkjet production system provides customers with:
Innovative piezo-electric, drop-on-demand inkjet technology with water-based pigment or dye inks that are
resistant to fading and smearing
Impressive performance to expedite job completion and enable footprint consolidation, to meet client
service level agreements (SLAs)
Powerful and extendable InfoPrint multi-computer printer controller Support of a common open standard
architecture for variable data color output, enabling the implementation of a robust, end-to-end full color
solution to complement their current environment
Flexibility in addressing specific application requirements, data streams and operational demands, vital
when customizing content for larger audiences
Ongoing MICR leadership expanding across portfolio
InfoPrint also announced the additions of the InfoPrint Pro 907, InfoPrint Pro 1107 and InfoPrint Pro
1357 MICR solutions to its monochrome cutsheet product line. The MICR technology is available from
InfoPrint's valued partner Rosetta Technologies on these models. Aimed at light production users in
data centers, service bureaus or in-plant operations, these solutions offer a wide range of applications
and finishing options to address the needs of their customers. The InfoPrint Pro 907, InfoPrint Pro 1107
and InfoPrint Pro 1357 offer multiple functions for customers looking for flexible monochrome solutions
that offer quick turnaround and shorter runs using a wide array of applications.
www.infoprint.com
InfoPrint Solutions Company - 9/10/2009
Nearly Two-Thirds of IT Managers Believe They Are Still Spending Too
Much on Postage
Despite concerns to reduce costs, recent survey shows mailrooms are still not embracing automation
· Survey highlights that IT managers responsible for print and mailroom operations still feel their mailrooms
are not running as efficiently as possible and are not paying the best price for postage
· More than half of respondents have not yet planned for or implemented Intelligent Mail® barcode
· Pressure to reduce costs remains an issue, with many considering a variety of options to achieve this
Nearly half of the IT managers surveyed feel their operations could be running more efficiently, according to
a survey from Zoomerang for InfoPrint Solutions Company, a joint venture between IBM and Ricoh. Yet
despite ongoing pressure to reduce costs and changing government regulations, mailers are still knowingly
not paying the best price for postage or implementing cost- and time-saving automation tools, the poll found.
90 percent of respondents noted that they are feeling ongoing pressure from management to lower costs, and
are focusing on many operational areas to try and achieve these targets. These include reducing total print
volumes for 66 percent of respondents and encouraging e-delivery of documents for 60 percent of respondents.
More than a third, or 38 percent, is still considering the drastic measure of workforce reduction as a method of
cost control.
Nearly 60 percent of those surveyed are still not confident they are paying the least amount possible for
postage, by far the most expensive cost in mail preparation. Added to that, nearly half of those surveyed do
not think that their mailrooms are running as efficiently as possible, with 77 percent stating that their print and
mail operations could benefit from greater automation.
“The squeeze on mailroom costs is nothing new and in our current economy, mounting pressure is being
applied on companies to proactively manage those costs and improve efficiencies,” said Sandra Zoratti,
Vice President, Global Solutions Marketing at InfoPrint. “The good news, however, is that highly capable
automation technology is available and proven to help mailers streamline processes to manage and improve
cost, efficiency and integrity.”
Automating print and mail processes has traditionally been a daunting task, but new technologies are available
making it easier to achieve automation with software solutions. The most commonly used solution is an
Automated Document Factory (ADF), which connects disparate hardware, software and processes into
one unified workflow. The results are efficiency gains that reduce production and postal costs, and integrity
improvements that help to ensure each mailpiece is produced correctly with the ability to prove it. Mailers in
regulated sectors such as financial services, healthcare and insurance have been using ADFs for years as
part of their cost savings and compliance initiatives.
The InfoPrint survey found that more than half of respondents still remain unprepared for the Intelligent Mail
barcode requirement which will take effect in May 2011.
To help customers support these requirements, InfoPrint offers a wide variety of customizable solutions. In
May 2009, the company announced its new Postal Optimization ADF Solution, which addresses the new
Intelligent Mail requirements and helps optimize workflow to maximize postal discounts. This three-tiered,
scalable offering can be sized to small/medium and large environments alike. It minimizes IT development
costs and can eliminate multiple upstream software licenses required for address preparation software, as it
is fully integrated into print and mail operations.
InfoPrint’s Mailroom Integrity ADF Solution controls each document through the print and inserting process,
and automatically detects and reprints errors. The solution works on nearly all inserters, including retrofitted
camera-based inserters. It can be packaged with the Postal Optimization Solution and a number of modular
features such as reports that prove the status of each mailpiece.
InfoPrint’s ADF offerings are built on the expandable, vendor-neutral InfoPrint ProcessDirector (IPPD)
automated workflow software. InfoPrint has been developing mailroom workflow solutions for more than
twenty years and it estimates that nearly 20 billion mailpieces each year are produced worldwide under the
control of InfoPrint’s workflow solutions.
102 men and women responsible for print/mailroom solutions in the healthcare, financial and insurance
industries based in the US were surveyed by Zoomerang for InfoPrint in August 2009.
Both the Mailroom Integrity ADF Solution and the Postal Optimization ADF Solution will be on display at PRINT
09 in the InfoPrint booth #2082.
www.infoprint.com
InfoPrint Solutions Company - 9/9/2009
InfoPrint Unveils Latest Personalized Marketing Solutions for Document
Customization
Two TransPromo workflow solution packages address needs of customers looking to add targeted messaging
to statements
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced two new TransPromo
workflow packages, the most recent addition to its award-winning solutions portfolio. These provide workflow
technology for customers to implement relevant, timely and trackable marketing messaging on documents
such as invoices or statements. This results in greater customer loyalty and new routes to up- and
cross-sells through multichannel communications.
The first package combines the new InfoPrint TransPromo Whitespace Manager with InfoPrint’s flagship
workflow software, InfoPrint ProcessDirector (IPPD). This offering manages the document print cycle from
creation through insertion while adding intuitive messages on unused document space. InfoPrint
TransPromo Whitespace Manager identifies unused areas and inserts targeted messages based on
predetermined business rules. These can vary from basic zip code offerings to promotions based on recent
transactions included on the document.
The second package, TransPromo Designer integrates industry leading composition software with IPPD,
allowing for the creation and production of highly variable TransPromo communications, managed from a
single point of control.
“As marketers use more personalized, relevant messaging as a ‘must-have’ technique to engage their
customers, service bureaus, commercial printers and in-plant mailers must find solutions which cost
effectively and efficiently enable customized, data-driven messaging.” said Sandra Zoratti, Vice President,
Global Solutions Marketing at InfoPrint. “InfoPrint's new TransPromo workflow offerings provide this
capability for relevant TransPromo messaging with the highest integrity possible."
Both offerings are bundled with IPPD, InfoPrint’s Automated Document Factory (ADF) workflow software,
offering customers full control, tracking and reporting of the production process and helping to achieve
consistent results with each print job. IPPD allows production mail organizations to optimize workflow by
adding new components and functionality as requirements evolve. It integrates multi-vendor software and
devices to achieve higher cost savings and improve the integrity of output.
InfoPrint has already developed a number of TransPromo solutions to enable the implementation of lower
cost marketing techniques such as precise promotions onto customer communications like monthly bills
and statements. Its TransPromo Professional Services team works hand-in-hand with its technology
partners so that data analytics and document composition tools are working to achieve an optimal result,
customized for each environment. This personalized effort has already enabled ROI-achieving, cost-efficient
deployments with market-leaders such as Sinclair Oil and CSG Systems.
These offerings will be available starting Q4, 2009 as a ready-to-go package or as an add-on to currently
IPPD-based ADF installations.
www.infoprint.com
InfoPrint Solutions Company - 9/8/2009
InfoPrint Launches Latest Monochrome Cutsheet Machines for
Flexible Light Production Printing
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced the addition of six
new models to its monochrome cutsheet portfolio, bringing high performance solutions to transactional and
Print On Demand (POD) customers.
The InfoPrint Pro 907, InfoPrint Pro 1107 and InfoPrint Pro 1357 printer-only models are designed for users in
data centers, service bureaus and in-plant organizations looking to print and finish transactional documents.
All three models support the preferred transaction print data stream, native InfoPrint IPDS (Intelligent Printer
Datastream), to provide true page-level error recovery. At up to 135 impressions per minute (ipm), and duty
cycles of 1.9 million impressions per month, they provide fast, dependable, high quality printing while
protecting mission-critical variable data.
The new printer/copier models, designated by EX, are ideal for POD jobs. InfoPrint Pro 907EX, InfoPrint
Pro 1107EX and InfoPrint Pro 1357EX are fast, powerful, versatile and compact models to handle multiple
print applications and workflows, usually in quick turnaround situations. The standard hard drive on these
three models can be used to store and manipulate jobs to expedite booklets, utilize variable data and
change page order. The POD focused units offer versatile media support, including printing on tabs,
coated stock and labels. The EX models also support an external EFI Fiery print server, offering complex
job building and print queue manipulation.
All six models are modular and configurable to meet the needs of transaction and POD customers. With fast
print speeds, high quality 1,200 dpi printing and robust finishing capabilities, there’s no need to outsource jobs
any longer. The generous input and output capacities, media decurler unit, TCRU (Trained Customer
Replaceable Units) service components and ultrasonic multi-feed detection sensor on all units increase
up-time and enable long runs. All models can provide support for multiple datastreams, variable data printing,
mixed-plex and mixed-media printing and multiple inline finishing choices to expedite job completion.
“InfoPrint prides itself on offering the most effective portfolio of monochrome cutsheet offerings in the industry.
These latest solutions are aimed at meeting specific market demand, and to help our customers maximize
operations. They come supported by our world-class maintenance, and importantly our 50 plus years in
production,” said Eric Staples, Product Manager, Light Production Cutsheet at InfoPrint.
Key features are:
Print speeds of up to 90,110 or 135 impressions per minute (ipm) help complete short- and long-run jobs
quickly. Load on the fly toner and paper help prevent machine interruptions during production
A decurler/purge unit to help ensure a crisp clean output stack and beautiful finished documents.
Eases integration into nearly all environments and workflows with multiple datastream support, including
PS/direct PDF, PCL and native InfoPrint IPDS
Finishing options allow everything from simple stapling to professional booklet making. In-line offerings
include perfect, ring and saddle stitch binders, as well as multi-position folding devices, punching and
post-fuse insertion
InfoPrint’s TCRUs enhance our world-class maintenance service offering suite by giving users more control
over downtime and increasing productivity. TCRUs can allowing the replacement certain maintenance parts
on their own, before requesting assistance from InfoPrint personnel
Tandem high capacity stackers allow longer print runs, enabling up to 10,000 sheets of output on roll-away
carts, optimal for combining data and transactional documents for TransPromo jobs
Provides robust media support, including labels, coated and pre-punched stocks, up to 13" x 19.2" and SRA3
for creating complex documents like books and manuals
Industry-leading software solutions from InfoPrint and third party software companies like Press-sense, EFI,
Rochester Software Associates and more solve simple to complex
Magnetic Ink Character Recognition (MICR) technology is available from InfoPrint’s valued technology
partner Rosetta Technologies on the InfoPrint Pro 907, InfoPrint Pro 1107 and InfoPrint Pro 1357 models.
MICR is a character recognition technology that facilitates the processing of secure checks and image
replacement documents, which has until now been limited to higher volume transactional houses and
check processors
www.infoprint.com
InfoPrint Solutions Company - 8/18/2009
InfoPrint Solutions Company Launches InfoPrint Pro C900AFP Color
Cutsheet Printer
New AFP color cutsheet technology extends flexibility and productivity to customers transitioning applications
from monochrome to color
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced the latest addition
to its high-speed digital color cutsheet portfolio for the production and mid-market sectors, the InfoPrint
Pro C900AFP.
This latest Advanced Function Presentation (AFP) version of InfoPrint’s Pro C900 powerhouse line-up is
ideal for users transitioning from monochrome to color, or looking to introduce TransPromo, the combination
of personalized data and information on transactional documents such as statements and invoices. It is
aimed at users in data centers, service bureaus and direct mailers, especially those customers currently
using AFP.
The InfoPrint Pro C900AFP and its InfoPrint-developed AFP print controller leverage the AFP architecture to
print transactional documents with the reliability, integrity and productivity that customers expect. AFP allows
the presentation of pages containing a robust mixture of different data types. Customers currently using
applications developed using FS45 color support as well as those implementing new applications that
leverage the Color Management Object Content Architecture (CMOCA) can use the InfoPrint Pro C900AFP
to confidently print their output.
Additionally, by using the InfoPrint 5000 emulation profile, high volume customers using this continuous form
color printer can utilize the InfoPrint Pro C900AFP for short runs, application development and reprints. High
capacity input and output options and the ability to load toner on the fly enable long, unattended print runs.
“We are committed to driving our technology innovations across all our product lines, enabling existing
customers to benefit from more than 50 years at the forefront of the business,” said Rick Carver, WW
Product Manager, Production Cutsheet Solutions at InfoPrint. “As one of the founding members of the AFP
Consortium we were heavily involved in the development of the AFP CMOCA Architecture, and in doing so,
driving accurate and consistent color in variable data printing. Now we can pass on the benefits of these
production-level innovations to a new market segment or to existing high volume customers looking to expand
capabilities at the mid range.”
Additional productivity features developed for this solution include:
· Ease of use - operators use familiar screens and workflow procedures minimizing training
· An advanced toner system maintains superb color throughout the life of the developer
· Precise registration helps with front-to-back and page-to-page alignment
· The ability to run mixed-plex and mixed-media jobs fast and efficiently. With support for a range of media
sizes, types and weights, the InfoPrint Pro C900AFP accommodates diverse job specifications quickly and easily
· Air-assisted paper feed for heavy stocks helps to maintain rated speed
· Automatic switching between trays helps prevent job interruptions when the same form is loaded in
multiple trays.
· Change-on-the-fly supplies and media to support continuous operation, minimize setup time and
prevent interventions that cause downtime
· Trained Customer Replaceable Units helps to minimize downtime as users can replace critical
components without maintenance support
· Inline finishing capabilities, to shorten turnaround times and reduce outsourcing
AFP is a document format originally designed to support form printing on laser printers. Both large and
mid-market customers can reap the benefits of AFP architecture, and it is particularly important in driving
new industry initiatives like TransPromo and in the creation of invoices, personalized collateral and direct mail.
www.infoprint.com
InfoPrint Solutions Company - 8/10/2009
InfoPrint Teams with Sinclair Oil to Deploy TransPromo in a
Business-to-Business Environment
Companies to deliver personalized and relevant messaging to Sinclair’s nationwide fleet
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced that Sinclair Oil
Corporation, one of the nation’s largest oil companies, has chosen MAPPING Suite, InfoPrint’s exclusive
TransPromo software solution, to drive uptake of “Fleet Track,” Sinclair’s premier commercial fleet fueling
card program. The company plans to offer Fleet Track to its existing commercial accounts and also aims
to enhance the end customers’ relationships with their local Sinclair distributor by customizing the
promotional materials sent to each customer throughout the marketing process.
Sinclair’s Fleet Track is a complete commercial fleet management solution for all aspects of managing
fueling and fleet service needs. It includes the procurement of fuel, combined with the integration of private
site transactions and the most complete network of retail fueling on one card. From card-locks and truck
stops to retail and private site acceptance, Sinclair’s Fleet Track offers a one-card solution. This project to
convert Sinclair’s commercial accounts to Fleet Track will add value to the customer by providing them the
best tools available to reduce expense, maximize assets and become more cost effective in the
management of their fleets.
However, as one of the largest distributors in the US many of Sinclair’s primary customers are also its
distributors meaning they could feel left out of this conversion. The InfoPrint MAPPING Suite automatically
inserts the relevant distributor logo alongside Sinclair’s on each statement through a seamless process,
keeping each relevant while driving loyalty to both parties.
“We have been working with InfoPrint and its MAPPING Suite software for many years and are about to
embark on our first TransPromo implementation together. This means our distributors are more likely to be
supportive as we are respecting their relationship with the customer. And we think the customer is likely
to take advantage of the offer because of the distributor's involvement,” said George Odencrantz, Vice
President of IT, Sinclair Oil Corporation. “MAPPING Suite is the most dynamic software we have seen for
this type of job and the team at InfoPrint has been a very helpful and engaging partner throughout this
process.”
InfoPrint is the exclusive distributor of MAPPING Suite; a complete, customized multi-channel business
communication software system that brings together document database, design, composition, analytics
and multichannel distribution. It allows companies to deliver timely messages to the right person.
“Using TransPromo in business-to-business environments has always been perceived as a more difficult task
than implementation in a business-to-consumer situation. But with this latest job, Sinclair and InfoPrint have
proven this is just not the case,” said Lee Gallagher, Manager, Direct Marketing Solutions for InfoPrint
Solutions Company. “Leveraging data to deliver more meaningful and relevant messaging is key to growing
loyalty. At the same time Sinclair can continue to drive brand awareness.”
www.infoprint.com
InfoPrint Solutions Company - 7/15/2009
InfoPrint Solutions Company Establishes Leadership in Digital Color
Production Printing
IBM, Ricoh joint venture announces industry-leading accolades and global installs of its flagship InfoPrint
5000 solution
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced its leadership in
the digital color production space with more than 50 global installations of its full-color, continuous forms
inkjet drop-on-demand printing system, the InfoPrint 5000. Many of these systems have been implemented
to enable TransPromo applications, as well as to produce Print-On-Demand (POD) books.
The InfoPrint 5000 has been selected by customers in countries including the US, UK, France, Germany,
Italy, Spain, Japan and India, due to its high speed, quality of output, reliability and ease of use, in
conjunction with InfoPrint’s renowned support and professional services.
This leadership in the continuous-form inkjet market was confirmed by a recent IDC study.* According to this
study, the company’s InfoPrint 5000 commanded the leading 2008 share in the fastest growing
continuous-form printer segment, inkjet systems.
“InfoPrint was the first to market with a drop-on-demand digital color production printer and we have
demonstrated our experience and leadership. The InfoPrint 5000 is in the sweet spot of high volume,
high quality color at a competitive price and is a comprehensive offering with hardware, software, services,
finishing, partnerships and support,” said George Promis, Vice President for Color Solutions and Technology
Alliances, InfoPrint Solutions Company. “We are working closely with our customers around the world to
support them in transforming their businesses as well as helping improve their bottom line.”
Environmental benefits support sustainability drive
The InfoPrint 5000 offers a number of environmental benefits, including a reduced carbon footprint from its
low power consumption comparable to similar electrophotographic or toner-based machines; full support for
TransPromo applications which use less paper by transforming inserts to onserts; and compatibility with most
recycled paper.
“With our installation of the InfoPrint 5000, our customers are able to merge their transaction documents with
personalized promotional information, delivering colorful TransPromo solutions with the proper targeted
materials for the appropriate recipient,” said Travis Howe, Vice President of Sales, One2One
Communications. “This solution from InfoPrint is also allowing us to save on postal costs by eliminating
the need to use standalone inserts in the envelope, a typical high cost of monthly transactional mailings.”
Leading combination of high speed and quality
The InfoPrint 5000 provides customers with:
Innovative piezo-electric, drop-on-demand inkjet technology with water-based pigment or dye inks that are
resistant to fading and smearing
Impressive performance to expedite job completion and enable footprint consolidation, to meet client SLAs
(with the option for speeds up to 420 feet per minute/128 meters per minute)
Powerful and extendable InfoPrint multi-computer printer controller
Support of a common open standard architecture for variable data color output, enabling the implementation
of a robust, end-to-end full color solution to complement their current environment
Flexibility in addressing specific application requirements, data streams and operational demands, vital
when customizing content for larger audiences
www.infoprint.com
InfoPrint Solutions Company - 6/23/2009
InfoPrint Boosts Solutions Developer Program with Support for
InfoPrint ProcessDirector (IPPD) Partners
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced a major
enhancement to its developer support program, aimed at enabling partners to test and integrate new
components into InfoPrint ProcessDirector (IPPD), the flagship output management workflow system.
This developer program extension creates a systematic and programmatic way for independent software
vendors (ISVs) who want to expand IPPD functionality to interact with the InfoPrint technical team and
InfoPrint development support resources. Larger ISVs can extend their packaged offering by being able
to market with print workflow software, while smaller ISV partners gain additional reach by selling their
components as part of IPPD bids.
The program includes several elements such as an integration guide, written samples, case studies and
technical tutorials for partners. Users gain access to an external development system, or a loan of the
required software for testing purposes. Placing a focus on ongoing learning, InfoPrint also offers an
education series and technical support to all participating partners.
This also builds on the services offered via the InfoPrint Solutions Developer Program, such as InfoPrint’s
Virtual Print Facility (VPF). This innovative function provides partner developers with remote access to
InfoPrint’s high-speed production machines, enabling real-time testing of generated print data streams.
"Enabling our partners to test and integrate their offerings with our core workflow products means that we
go to market with the best solutions possible, that will meet current business demand and ensure customers
remain competitive," said Enrico Parodi, Vice President WW Software & Services. "‘Through working to
support our established partnerships, we continue to bring our customers the most innovative products
and services."
InfoPrint ProcessDirector is a cost-effective software solution scalable to enable flexible control of print and
mail production processes, meaning that service bureaus and in-house operations can streamline operations,
improve job-level process integrity, enhance customer service, all while reducing errors, and lowering costs.
It utilizes a database-driven process engine with an extensible backbone for process management, along with
automated print management with job-level workflow control functions and add-on modules include indexing
and manipulation of bar codes for document reprint operations.
www.infoprint.com
InfoPrint Solutions Company - 6/16/2009
InfoPrint Wins Prestigious Industry Awards for Workgroup Portfolio
Accolades from Better Buys for Business and BLI Recognize Company’s Innovation, Sustainability and
Productivity
InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today announced that it has once
again received top honors from two of the industry’s leading product reviewers, Better Buys for Business
and Buyers Laboratory Inc. (BLI), further demonstrating the strength of the company’s workgroup solutions
portfolio.
InfoPrint received six esteemed Better Buys for Business 2009 Black-and-White Printer Multifunctional
Guide Editor’s Choice Awards and three revered BLI Pick Awards.
“Our ongoing goal is to enable our customers to simplify their daily work lives while reducing their total cost
of print. These models provide clients of all sizes with sustainable and customizable offerings that meet all
of their business requirements,” said Paul Preo, Vice President of Distributed Print Solutions for InfoPrint.
“Each solution brings high versatility, reliable security, improved performance and above-par sustainability
features at an extremely competitive price point.”
Better Buys for Business 2009 Black-and-White Printer Multifunctional Guide Editor’s Choice Awards:
· InfoPrint 1930 MFP and InfoPrint 1940 MFP – two new entry-level laser models suitable for small- to
medium-sized workgroups featuring easy operation and time-saving features to boost productivity
· InfoPrint 1870 MFP and InfoPrint 1880 MFP – all-in-one models offering higher-performance printing,
copying, faxing, and scanning. These solutions offer a customizable, user-friendly, color touch screen to
make work easier
· InfoPrint 1850 MFP and InfoPrint 1860 MFP – reliable, easy-to-use multifunction printing with or
without fax capability. These offerings are equipped with integrated duplex and larger paper drawers
for additional flexibility
· InfoPrint 1580 MFP – integrated design provides simple copying, scanning, faxing, and digital
sending. The solution comes standard with a 625MHz processor, 256MB of standard memory and
80GB hard drive
· InfoPrint 1560 MFP – copy, fax, and scan-to-network capabilities for easy-to-use, walk-up MFP
functions. This device offers reliable, high-capacity input designed to meet the needs of on-demand
businesses
· InfoPrint 1540 MFP – increased efficiency and productivity in copying, scanning, faxing, and digital
sending. The InfoPrint 1540 highlights improved serviceability, printer management tools, enhanced security,
superior quality and robust finishing options
The Spring 2009 Buyers Lab (BLI) Pick Awards:
BLI chose InfoPrint’s workgroup solutions for many reasons such as the easy-to-use control panel,
user-friendly print drivers, fast output and low cost of ownership.
· Outstanding Small Workgroup Monochrome Multifunction Printer for the InfoPrint 1930 MFP and
InfoPrint 1940 MFP series, two new entry-level laser models suitable for small- to medium-sized workgroups,
featuring easy operation and time-saving features to boost productivity
· Outstanding Large Workgroup Monochrome Multifunction Printer awarded to the InfoPrint 1870 MFP
series, all-in-one model offers higher-performance printing, copying, faxing, and scanning
· Outstanding Mid-Size Workgroup Monochrome Multifunction Printer for the InfoPrint 1850 MFP,
reliable, easy-to-use multifunction printing with or without fax capability
www.infoprint.com
InfoPrint Solutions Company - 5/19/2009
InfoPrint Launches New Color Workgroup Solutions to Drive Cost
Savings and Sustainability
InfoPrint Solutions Company, the joint venture between IBM and Ricoh, today announced a further
expansion of its portfolio of workgroup solutions. These latest models boast high performance, increased
flexibility, improved functionality and enhanced sustainability features.
“Our ongoing goal is to enable our customers to simplify their daily work lives while reducing their spend on
print. These new models provide clients of all sizes with a customizable offering that suits all of their business
requirements,” said Paul Preo, Vice President of Distributed Print Solutions for InfoPrint. “Each of these brings
high versatility, reliable security, improved performance and above-par sustainability features at a price point
that is competitive in today’s economy.”
The new models launched today are:
InfoPrint Color 1834 – a business-class solution ideal for workgroups of ten or less that require tools to help
control color print access, produce consistent print quality and help keep confidential jobs secure
InfoPrint Color 1854 – offers lower cost-per-page and higher performance to businesses that desire more speed
for general office requirements
InfoPrint Color 1846 MFP – provides increased flexibility and functionality along with high quality color output
InfoPrint Color 1856 MFP – allows for duplex scanning, low cost-per-page and high performance
InfoPrint Color 1866 MFP – includes a standard hard drive and enhanced workflow performance
Continued technology leadership with a focus on sustainability
These newest offerings provide customers with faster color speeds, increased input and output capacity and
advanced security features. The MFPs come with printing, faxing, copying and scanning capabilities as
standard and provide higher print color quality via built-in temperature and humidity sensors.
These solutions are suitable for a large variety of customers from IT, marketing or communications
departments, small to medium businesses (SMBs) and purchasers across nearly all industries.
Each model is developed with sustainable working practices in mind, as with the rest of the InfoPrint
workgroup portfolio. A few highlights of these features are:
· Standard duplex printing on each model to help reduce the amount of paper waste
· ColorCare Technology to control color access and costs
· Quiet-mode to reduce noise emissions while the printer is not being used
· Unique “Eco-Mode” setting to further reduce energy
These solutions, alongside the entire InfoPrint workgroup line, are supported by its solutions professionals.
This InfoPrint team assesses a customer’s total output environment, recommends the appropriate devices,
and pinpoints ways these printers can be used to improve workplace operations and reduce costs.
www.infoprint.com
InfoPrint Solutions Company - 5/12/2009
CMO Council and InfoPrint Collaborate on Loyalty Campaign
Getting a Business Lift from Loyalty research program launches to empower marketers to drive top line growth
by building better loyalty programs
InfoPrint Solutions Company, the joint venture between IBM and Ricoh, and the Chief Marketing Officer
(CMO) Council today announced that they will launch a six-month milestone research initiative to determine
key areas of optimization and opportunity and develop best practices for leveraging and maximizing loyalty
programs. The research will highlight new, creative ways marketers can use retention marketing programs
including rewards, loyalty, perk and points programs to engage and grow customers and advocates, a
critical mandate for survival in today’s tough economy. Getting a Business Lift from Loyalty™ will audit and
assess the operations and innovation in loyalty club programs as well as gain a deep understanding of the
value and utilization of customer data to drive response rates and top line growth.
According to research from the CMO Council, more than 75 percent of consumers are members of loyalty
or rewards programs and 25 percent belong to two or more. Although marketers continue to spend more
than $1 billion on these campaigns, many have not defined clear and precise strategies for optimizing
revenue potential through them. Getting a Lift from Loyalty plans to address the value of personal, relevant
and contextual communications that can show marketers a defined route to revenue.
“Pinpointing new routes to revenue has highlighted a need for marketers to fully leverage investments in loyalty
and rewards programs, yet all too often, these programs neglect to mine, utilize and take advantage of this
valued customer engagement opportunity,” said Liz Miller, Vice President of Programs & Operations for the
CMO Council. “Our work with InfoPrint has been a very successful and informative experience. The results
of our recent ‘Routes to Revenue’ campaign showed that personalized and relevant marketing initiatives
deliver impressive, measurable results. Once again, we have best of breed best practices from the pioneers
in personalized communications channels as well as a roster of professional experts from the marketing
and IT worlds collaborating to find the true dollar value of precise, targeted and timely personalized
communications.”
Part of the initiative will be the development of multiple pilots to explore optimized communication within
loyalty programs. These pilots come on the heels of two customized campaigns for Best Western
International, THE WORLD’S LARGEST HOTEL CHAIN® and one of the top five U.S. cable companies,
both part of the Precision Promotion (www.precisionpromotion.com) campaign. The pilots highlight key
opportunities for companies looking to drive growth and customer engagement through highly personalized,
relevant and measurable campaigns.
“It is truly evident by the compelling results of our work last year that loyalty programs within many organizations
can drive top line results and, together with the CMO Council, we are helping companies see the true
potential of their loyalty and reward programs,” said Lee Gallagher, Manager of Direct Marketing Solutions
at InfoPrint Solutions Company. “Our approach is not to jump in and restructure existing processes, but
rather to work seamlessly as a team to leverage existing customer data to drive more personalized and
relevant marketing programs. Based on our previous outcomes, this collaboration brings quantifiable value
to our customers.”
www.infoprint.com
InfoPrint Solutions Company - 4/28/2009
One2One Communications Selects InfoPrint Solutions Company for
Color TransPromo Printing
TransPromo leaders collaborate to ensure delivery of the highest quality and most cost-effective solution
InfoPrint Solutions Company, the joint venture between IBM and Ricoh, today announced that One2One
Communications has chosen the InfoPrint 5000, a full-color production inkjet system, to extend its
leadership in personalized advertising printed directly onto statements. One2One specializes in the design,
development, processing and multi-platform delivery of high quality documents and is currently working on
customized print pilots with multiple U.S. cable operators and international automotive finance companies.
One2One targets customers in the telecommunications and automotive financial industries who require large
monthly mailings, often up to millions of pages, and has been encouraging clients to implement TransPromo,
the combination of must-read documents like bills and statements with personalized, promotional materials,
for more than seven years. After an extensive competitive analysis, One2One chose the InfoPrint 5000
due to its speed, print quality, reliability, ease of use and total cost of print.
“The InfoPrint 5000 with its high-speed and full-color capabilities is a perfect fit for the TransPromo space.
Our awareness and understanding of what TransPromo offers, combined with the knowledge and expertise
of the InfoPrint staff, puts our company in a key leadership role in the TransPromo space,” said Travis Howe,
Vice President of Sales for One2One. “We realize that our clients are looking for easier and lower cost ways
of printing which is why we’ve had such momentum with TransPromo. We can speak to all of the
stakeholders, from the CIO to the CMO, who understand the value of touch points with their customers through
targeted and relevant messaging. This is a value we share with the InfoPrint team.”
InfoPrint Solutions has steadily enhanced and expanded the functionality of the InfoPrint 5000 color solution
since the launch of the first model in 2007. Today the platform is available in several configurations, all field
upgradeable, with speeds ranging from 100 to over 400 feet per minute, and a choice of inks and print
resolutions.
“By selecting the InfoPrint 5000 to fulfill the growing volume of TransPromo applications, One2One has
expanded its capability to help clients differentiate their written communications to their customers,” said
Chris Cosgrove, VP and GM West and Central Region for InfoPrint Solutions. “InfoPrint is extremely
pleased to have been selected by One2One to grow its TransPromo business and to count them among
our long list of customers in production.”
www.infoprint.com
InfoPrint Solutions Company - 4/9/2009
InfoPrint Solutions Launches Monochrome MFPs to Drive Cost
Saving and Efficiency
New Cost-Conscious Models Bring Greater Efficiency to Daily Document Handling
Boulder, CO, April 9, 2008 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today
announced the launch of the InfoPrint 1930 MFP and InfoPrint 1940 MFP monochrome printers, an important
expansion of its broad portfolio of multi-function (MFP) workgroup solutions. These two new entry-level laser
models bring to market cost- and time-saving features to meet the business pain points of many small business
users. They also emphasize InfoPrint’s drive to include sustainability at the heart of all new technology
development with features that save on consumables and energy costs.
Suitable for small- to medium-sized workgroups of about five to 10 users, the InfoPrint 1930 MFP and InfoPrint
1940 MFP can handle robust printing requirements at an attractive price. Both models feature:
· Print speeds of up to 40 pages per minute (ppm)1 letter and 38 ppm1 A4
· Instant warm-up fuser that delivers the first page out in as few as seven seconds
· InfoPrint’s intuitive e-Task interface that requires very little training for ease of use
· A multipurpose feeder to handle a wide variety of media
· A powerful 33.6K fax modem that quickly transmits documents for speedy customer contact
· Optional paper drawers and high-yield cartridges to reduce user intervention
· Duplex scan and copy function that automatically copies two-sided documents
“These new MFP models will serve as an important component in business device optimization solutions,
allowing our customers to save money and improve productivity. For example, multiple users can now share
printing, copying, faxing and scanning requirements on the same low cost device, resulting in fewer supplies
to order, manage and store. And our ongoing drive to reduce our impact on the environment can also reduce
the impact on customers’ bottom line by reducing paper and energy costs,” said Paul Preo, Vice President of
Distributed Printing Solutions, InfoPrint Solutions Company.
The InfoPrint 1930 MFP and InfoPrint 1940 MFP also feature easy operation and time-saving features to
boost productivity, such as:
· Adjustable color touch screen provides one-touch access to functions and features
· Print from and scan to a flash drive with the convenient front USB port
· 50-sheet ADF to handle multi-page documents
· Visual cues such as paper placement indicators to guarantee proper placement of documents
· Robust scan-to capabilities for advanced document management
The new models also showcase new form, color, detail and usability, and a space efficient design that keeps
the product size to a minimum while maximizing shipping densities. They also deliver high levels of print quality
consistency throughout the printers’ lifecycle.
Sustainability at the heart of all product lines
These new multifunction devices have been designed and manufactured with the environment top of mind.
All models will have a unique “Eco-Mode” setting to help reduce energy consumption. A standard duplex
printing capability, high yield cartridges and reduced packaging are additional features to help decrease
waste and cost. Improvements in scanning technology and the internal airflow handling reduce noise
pollution, with a “quiet mode” feature also available to further reduce acoustical noise.
www.infoprint.com
InfoPrint Solutions Company - 3/30/2009
InfoPrint Showcases Solutions to Drive Customer Revenues
Combining Education and Flexible Solutions to Adapt Customers’ Infrastructures to Current Economic Pressures
PHILADELPHIA, PA., March 30, 2009 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
today announces its lineup of market-leading solutions for the commercial print industry to be shown at booth
1824# at OnDemand 2009, from March 30th to April 2nd 2009.
InfoPrint will showcase solutions from its comprehensive portfolio including its suite of TransPromo Solutions;
Print On Demand (POD) technologies for high quality, high speed monochrome and color output to reduce
book production costs and improve productivity; and Automated Document Factory (ADF), designed to
solve the challenges of postal optimization and mailroom integrity.
These will run on InfoPrint printers such as the recently launched InfoPrint Pro C900. This color cutsheet
platform bridges the mid-range gap between production machines such as the full-color drop-on-demand
InfoPrint 5000 and monochrome InfoPrint 4100, and the company’s existing cutsheet portfolio. It also
enables the creation of dynamic digital output which is ideal for in-plant and print-for-pay customers with
monthly volumes of 50,000 to 240,000 pages. At OnDemand, the InfoPrint 100 will also be on display. This is
one of InfoPrint’s latest continuous forms digital output solutions, providing high throughput and integrity for
companies who print client invoices, direct marketing mailings, labels and distribution center picking slips.
“InfoPrint continues to work with our clients to bring them the offerings and information they need to grow
revenues and respond to current market conditions, all while creating sustainable, cost-effective output,”
said Sandra Zoratti, Vice President, Global Marketing Manager at InfoPrint. “Ensuring our clients are
learning about the latest techniques is a key part of that drive. Through initiatives such as our Meet the
Experts program, we continue to educate and promote innovative implementation techniques for today’s
environment.”
InfoPrint’s Print On Demand (POD) workflow solution will be on show at GraphExpo 2009. This cover and
book block workflow system includes web-to-print ordering, pre-press automation, imposition and output
management. InfoPrint strategic partner iWay will demonstrate automated cover and book block flow, with
imposition from Ultimate and scanning from IOFlex. This software is used in a production environment
conjunction with machines such as the InfoPrint 4100, a continuous forms printer that produces high quality
monochrome output that is typically only available using cutsheet solutions. The InfoPrint 4100 also delivers
some of the highest speeds currently on the market for electrophotographic printers and allows for the
production of more output with less operator time.
TransPromo is a key part of the InfoPrint portfolio and the OnDemand team will be showcasing the results of its
successful implementations at one of the top US cable operators and leading hotel group, Best Western
International. These campaigns showcase how recent innovations in the digital printing industry have set
new standards in quality and affordability, and validate the fact that color and personalization added to bills
and statements effectively enhances readability, and incites a response. InfoPrint’s team of TransPromo
consultants will be on hand to discuss these implementations and the value of combining data analytics
and customized content directly on monthly customer bills, using InfoPrint’s TransPromo calculator to
demonstrate the return on investment the technique brings.
Other InfoPrint solutions on show include InfoPrint ProcessDirector (IPPD) with Mailroom Integrity and AFP
editor for Windows, for basic Intelligent Mail(R) Barcode capability.
Meet the Experts Professional Services and Consulting Program
At OnDemand 2009, InfoPrint will host its popular “Meet the Experts” forum series. The Experts are members
of InfoPrint’s Professional Services and Consulting teams who will be on hand at the show to help both
existing and potential customers find a way to implement innovative industry techniques.
The forums at GraphExpo will focus on key solutions areas such as TransPromo with the workshop
showcasing InfoPrint’s five-step approach to transitioning to this technique. This starts with an initial
two-day workshop to clarify customers’ existing environment, requirements and initial roadmap. Subsequent
steps include assessment time, a pilot phase, and then transition of applications to a TransPromo solution,
with the final stage being implementation of enterprise level TransPromo.
www.infoprint.com
InfoPrint Solutions Company - 3/10/2009
InfoPrint Solutions Company Establishes Global Leadership in TransPromo
Combination of global innovation centers and successful pilots continues to drive uptake of the marketing
technique
BOULDER, Colo., March 10, 2009 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
today announced that it continues to drive the worldwide adoption of TransPromo, an innovative marketing
technique combining personalized marketing with trusted statements such as bills. This is via the opening of
InfoPrint Innovation Centers, coupled with running TransPromo pilot promotions to demonstrate the business
benefits of its use. InfoPrint’s customers using its full-color, continuous forms drop-on-demand inkjet printing
system, the InfoPrint 5000, are also running successful trials, with direct mailers and transactional printers
around the world.
InfoPrint recently opened a regional Printing Innovation Center in Shanghai, China, alongside its Boulder
Innovation Center in Colorado and the CoCooN Center - Color Cooperation Network - at Williams Lea in
Germany. The centers each boast state-of-the-art capabilities designed to incubate new solutions and ideas,
and are focused on encouraging collaboration around next generation printing infrastructure to address current
business challenges both locally and globally.
InfoPrint also announces today their most recent TransPromo pilot results. InfoPrint completed a trial with
one of the top three US cable companies.** From this pilot, the Multi-Systems Operator (MSO) saw an
increase of nearly one third of registrants for its digital phone service compared to the control group.
Together, with the technology team member CSG Systems, leaders in customer interaction management
and customized color print communications, InfoPrint integrated targeted and personalized color into the
MSO’s monthly cable statements.
In 2008, InfoPrint completed a TransPromo pilot with leading hotel brand Best Western International® at its
Boulder Innovation Center. The program ran for eight weeks which resulted in a 278% ROI, the generation
of significant additional revenues, as well as a 500 percent increase in Best Western co-branded
MasterCard® registrations versus the control group.
“Encouraging ongoing education and collaboration around TransPromo is key to driving its adoption,” said
Sandra Zoratti, Vice President, Global Solutions Marketing at InfoPrint. “In lean times, it’s all about customer
retention. TransPromo enables marketers the ability to turn an existing cost center into a revenue generator
by strategically leveraging routine customer communications to promote relevant upsells and cross sells -
cutting through the clutter, increasing ROI.”
Alongside its innovation centers, InfoPrint has demonstrated market leadership with numerous reference
accounts in production around the world using its full-color, continuous forms inkjet drop-on-demand printer,
the InfoPrint 5000. These are in countries including the US, UK, Italy, Spain, Germany, France, Japan and
India. These sites, combined with the high quality, speed, reliability and ease of use of the InfoPrint 5000
make it a proven option for direct mailers and transactional printers looking to implement TransPromo solutions,
as well as commercial printers looking for its superb balance of quality color, speed and price.
Research from industry analyst firm InfoTrends states that transactional documents are opened and read
by more than 90% of consumers*. Because the average consumer is bombarded with advertising, e-mail,
direct mail and other forms of solicitation each day, TransPromo helps brands cut through the clutter and
stand out. TransPromo is specifically targeted at production environments and distributed environments
where documents such as high-volume statements, low- to mid-volume invoices, e-mails, hotel key folders
and storefront customer documents are common.
*The TransPromo Revolution: The Time is Now!, an InfoTrends Strategic Assessment, August 2007
** The CSG TransPromo results were obtained through a pilot project conducted for a US cable operator
by InfoPrint Solutions Company, working with the CMO Council, and are reused with their permission.
www.infoprint.com
InfoPrint Solutions Company - 3/10/2009
Leading Cable Provider Selects InfoPrint and CSG Systems to
Enable Personalized, Targeted Communications
Team Created Relevant Mailings Showcasing the Value-Add of Color on Customer Documents
BOULDER, Colo., March 10, 2009 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
today announced it has successfully implemented a colorful, customized and targeted marketing campaign
for one of the top US cable operators. This was set up via the independent consortium, the Chief Marketing
Officer (CMO) Council, under the Council’s Routes to Revenue project. This campaign was carried out with
CSG Systems (NASDAQ: CSGS), leaders in customer interaction management and customized color print
communications. The pilot highlighted an impressive 27 percent increase in registrants to the cable operator’s,
or Multi-System Operator’s (MSO), digital phone service.
The team demonstrated the value of combining data analytics and customized content directly on monthly
customer bills, also known as TransPromo. The pilot’s results show that the MSO experienced a double
digit increase in the number of customers responding to the color images and personalized messaging of the
TransPromo billings.
This pilot comprised two similar groups of the MSO’s customers. The call to action encouraged subscribers
to sign up for the provider’s digital phone service. The sample group consisted of 100,000 customers, of
which 50,000 received the color TransPromo statement and the remainder received the standard black
and white statement.
“In a short eight weeks, we worked closely with InfoPrint to ensure accurate data analytics, create controllable
content and achieve manageable results,” said Pam Sellenrick, senior vice president of Output Solutions at
CSG Systems. “Through our successful work with our client and InfoPrint, we validated the importance of
leveraging color for one-to-one communications.”
The power of color on printed communications was supported by a recent end-user study completed by
InfoPrint and Zoomerang, in which 45 percent of consumers questioned felt that colorful promotional
materials stood out as more interesting and enticing to read. Not only were respondents more likely to read
these documents, but 64 percent of those surveyed stated that if the color advertisement was relevant to
them, they would then follow a call to action.
The pilot showcases how recent innovations in the digital printing industry have set new standards in quality
and affordability, and it validates the fact that color added to bills and statements effectively enhances
readability, while guiding readers to important message points and inciting a response.
CSG also advised the client on the document design and strategic usage of color on the billing statement.
The pilot was conducted at CSG’s state of the art facility in Florida, using the InfoPrint 5000 flagship
solution, a full color drop-on-demand inkjet continuous forms production printer.
“On the back of the exponential success of our last TransPromo pilot, we didn’t want to expect too much,”
said Lee Gallagher, Manager, Direct Marketing Solutions, InfoPrint Solutions Company. “However, we
could not have been more pleased with the impressive results we saw with CSG. The true value of
TransPromo can really only be seen when color is implemented. This topic has been debated throughout
the industry for years, but a 27 percent lift in the results due to the use of color is significant, and the theory
is now fact.”
According to the recent Routes to Revenue study by the CMO Council, a surprising 76 percent of senior
marketers believe they are not realizing the full revenue potential of their current customers. And less than
half of these say they have good insights into retention rates, customer profitability and lifetime value. It
was discovered that marketers now realize there is a lack of real-time data analytics with the ability to
capture insight of customer habits from all touchpoints and this data is also found to be restricted and
isolated from other departments of the company that could positively use the data. TransPromo has
become a proven solution to this growing problem.
"Without a doubt, best in class companies are looking at the delivery of highly personalized, highly targeted
and highly relevant promotions as a key driver to advocacy, loyalty, retention and most importantly, bottom
line growth," said Liz Miller, Vice President of Programs and Operations for the CMO Council. "What is
Impressive about this latest InfoPrint pilot program is that it serves as another important benchmark
proving the power of personalization. As marketers look to implement programs that realize revenue from
dormant or inactive customers while also activating loyalty from existing customers, leveraging color-rich,
personalized and relevant vehicles that can cut through the clutter and move customers to action is a
must-investigate tool."
The CSG TransPromo results were obtained through a pilot project conducted for a U.S. cable operator by
InfoPrint Solutions Company, working with the CMO Council, and are reused with their permission.
www.infoprint.com
InfoPrint Solutions Company - 2/18/2009
InfoPrint Launches its Asia Pacific Printing Innovation Center
Shanghai, China – 18 February 2009 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
has today launched its regional Printing Innovation Center based in Shanghai, China. The 10,000
square-foot around facility, representing an initial investment of US$5 million (about RMB34 million),
demonstrates InfoPrint’s strong commitment to the continued expansion of the company’s capabilities in the
Asia Pacific market.
The Shanghai Printing Innovation Center represents InfoPrint’s largest collaboration facility outside the
company’s Boulder, Colorado, United States-based global headquarters.
This new facility is equipped with state-of-the-art capabilities designed to deliver previously unseen
high-value-added services and solutions to customers in China and throughout the Asia-Pacific region.
“Our decision to proceed with our investment plans in Asia Pacific during this extremely challenging economic
climate is supported by our strong confidence of the market readiness for InfoPrint’s award-winning solutions,
particularly those solutions built around our industry-leading color production printing technology,” said
Tony Romero, President and CEO, InfoPrint Solutions Company, who opened the center in Shanghai
today. “Through this strategic investment, InfoPrint Solutions aims to enable customers and business
partners from around the region to collaborate on the development and testing of next-generation output
management solutions, which are focused on generating competitive advantage for our clients, along with
significantly improved cost effectiveness,” added Mr. Romero.
Located in the Jinqiao Export Processing Zone in Pudong, Shanghai, the Printing Innovation Center
showcases comprehensive solutions for production centers, workgroup and industrial environments in
areas such as TransPromo, Fleet Management, Workflow, Productivity and RFID logistics, Color Books on
Demand and Personalized Mailing. Innovation, Enablement and Transition are the three customer-centric
objectives of the center.
“With the Printing Innovation Center, we aim to accelerate innovation for diverse client challenges and
developing markets from around the region. By collaborating with our partners, we will focus on solving
critical issues with an emphasis on the end user as we work towards business leadership with innovative
technologies,” said Benoit Chatelard, Vice President and General Manager of Asia Pacific, InfoPrint
Solutions Company. “Our Software and Professional Services offerings will be available for demonstration
and testing at the Innovation Center, which will be staffed by highly skilled subject matter experts.”
With well-equipped showrooms, executive briefing centers and classroom-style offices, the Printing Innovation
Center provides a workspace for about 30 local R&D engineers and employees who offer a spectrum of
industry-oriented expertise to share ideas, offer consultancy and enable customers and partners to innovate
and transition to new applications and technologies. Customers and partners can see demonstration of
leading edge solutions and make proof-of-concept, testing and sampling at the center, which will conduct
training and seminars.
“China’s enterprises have the home advantage of the Shanghai-based Printing Innovation Center,” said Sean
Wu, General Manager of Greater China, InfoPrint Solutions Company. “With China as a top global economic
powerhouse, Chinese enterprises are transitioning into world-class global operations. Customer relationship
management, business intelligence and data mining, personalization of customer services and outreach, and
overall workflow efficiency through technology deployment are being keenly deployed to make that business
transformation. The Printing Innovation Center offers an important technology and application resource to
enable Chinese enterprises to innovate, transition and transform.”
www.infoprint.com
InfoPrint Solutions Company - 2/16/2009
InfoPrint Extends Leadership In High-Speed Production Color
Company Breaks New Ground with Upgraded InfoPrint 5000 models
BOULDER, Colo., February 16, 2009 – InfoPrint Solutions Company, the joint venture between IBM and
Ricoh, today announced that it is extending its flagship InfoPrint 5000 family of continuous forms, full-color
systems with higher speed to enable customers to optimize operations. The new versions are capable of
printing twice as fast as current models, giving users the flexibility to support full-color applications such as
TransPromo, books on-demand and direct mail, while reducing the total cost of print.
This announcement further enhances InfoPrint’s stance as an innovator in high-speed color, a position
confirmed by market analyst firm InfoTrends. Their team highlighted in a recent report the success of
InfoPrint 5000, currently used in full production around the world.
“We continue to offer industry-leading solutions that provide the best balance in the marketplace to meet
customer requirements such as speed, reliability, print quality and ease of use,” said George Promis,
InfoPrint’s Vice President of Production Color Solutions & Technology Alliances. “Add to this our expertise in
AFP, the best-of-breed presentation architecture for color production variable-data printing, and our
broad-based professional services team, and the result is our customers are best positioned to deliver
relevant and effective color output to their clients.”
The new high speed models will be available in the second quarter of 2009, and run at speeds of 420 feet per
minute or128 meters per minute. They provide additional flexibility in addressing specific application
requirements and operational demands. Customers using the current models with speeds of 210 feet per
minute, or 64 meters per minute, have investment protection with a field upgrade to the higher speed.
The InfoPrint 5000 family utilizes innovative piezo-electric, drop-on-demand inkjet technology with
water-based pigment or dye inks that are resistant to fading and smearing, even on commonly used digital
papers. The system includes powerful and extendable InfoPrint multi-computer printer controller technology
and delivers high performance to expedite job completion and enable footprint consolidation. It also
supports a common open standard architecture for variable data color output, enabling customers to
implement a robust, end-to-end full color solution to complement their current environment.
“The early successes of the InfoPrint 5000 underscore the opportunities provided by a productive and
cost-effective color print engine, a tightly integrated and versatile front-end system, and the support
offered by a solutions-oriented organization, such as the InfoPrint Solutions Company,” said Jim Hamilton,
Group Director of InfoTrends Printing and Publishing Service. “Driven by a range of applications,
including transaction, TransPromo, direct marketing, and publishing, the InfoPrint 5000 is breaking new
ground in the high-speed continuous forms color world.”
The InfoPrint 5000 has been selected by customers in countries including Denmark, France, Germany, India,
Italy, Japan, Spain, United Kingdom and the United States. Many InfoPrint 5000s are being used to combine
pertinent personalized information and color on transactional documents for more effective marketing, such as
incorporating a coupon for energy-efficient appliances on a monthly utility bill. The systems are also being
used to produce books and booklets using a print-on-demand process.
www.infoprint.com
InfoPrint Solutions Company - 2/3/2009
InfoPrint Next-Generation Monochrome Solutions Help Businesses
Control Costs
InfoPrint 4100, InfoPrint 100 and InfoPrint 75 solutions boast improved flexibility, new toner for ultra high
speed models and reduced total cost of ownership
BOULDER, Colo., February 3, 2009 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
today announced significant enhancements to its monochrome continuous forms print portfolio, offering
improved productivity and increased flexibility for monochrome customers of all sizes. These
enhancements are to its flagship models: the InfoPrint 4100 and the InfoPrint 100 and InfoPrint 75. This
highlights the importance of monochrome as a flexible, cost-effective and sustainable print option,
particularly important in current competitive environments as customers look to control costs and increase
efficiency.
These latest enhancements have been produced by InfoPrint with ongoing investment and support from
parent company Ricoh, particularly in toner development. The InfoPrint 4100 is ideal for customers in
TransPromo, direct mail and service bureau environments while the InfoPrint 100 and InfoPrint 75 are aimed
at small-to-medium size businesses (SMB), warehouses and datacenters.
“InfoPrint continues to enhance our offerings to match market conditions and to help meet the pain points our
customers are feeling. Our high speed monochrome enables a variety of innovative data and image production,
while keeping an eye on costs and environmental concerns,” said Chris Reid, Director of Production
Monochrome Solutions at InfoPrint. “Ricoh’s continued investment highlights the significance of monochrome
both for InfoPrint and to the market, as a sustainable, high speed solution that provides a new level of
productivity, increased reliability and a variety of data options.”
The InfoPrint 4100 continuous forms printer produces high quality monochrome output that is typically only
available using cutsheet solutions. "It offers users broader paper selection options, now including
mechanical pulp paper to improve its sustainability." The InfoPrint 4100 also delivers some of the highest
speeds currently on the market for electrophotographic printers and allows for the production of more
output with less operator time increasing productivity.
The feature enhancements for the InfoPrint 4100 are:
- New toner support – A new toner, co-developed by InfoPrint and Ricoh, allows customers to achieve lower
cost of operation through improved toner yields and reduced downtime. Available for ultra high speed models,
this toner offers higher superior fusing properties with cooler temperatures at the pre-heat platen and fusing
station, higher optical density and excellent adhesion to a variety of media. This is aimed at meeting the
demands of enterprise production centers printing high volumes of transactional statements, TransPromo
documentations or publications
- Offers higher flexibility – the InfoPrint 4100 has been enhanced to support a wider range of paper options
such as heavy weight stock at ultra high speeds in pinless mode. Expanded operation features, such as a
universal top of form sensor, allow customers to be more flexible and provide faster turnaround. This is
particularly important for service providers
- Improved throughput – several enhancements including new sensors that detect potential severe jam
conditions, reduce overall downtime, improving throughput and productivity
The InfoPrint 100 and InfoPrint 75 continuous forms laser printers provide high throughput and print integrity
and are ideal for SMBs printing client invoices, direct marketing mailings, labels and distribution center
packing slips.
The feature enhancements for the InfoPrint 75 and InfoPrint are:
- Increased options of support technologies – these new models offer full support of Intelligent Print Data
Stream (IPDS) which has become the standard for mission-critical printing. In addition to this, the
InfoPrint 100 and InfoPrint 75 support PCL and PostScript
- Added language support – the InfoPrint 100 and InfoPrint 75 now support the operator panel and web page
languages in Brazilian Portuguese, French, German, Italian and Spanish
- Reliable, flexible and productive platform – ideal for customers such as datacenters, SMBs and warehouses
producing client invoices, statements, picking slips, labels and direct marketing mailings
www.infoprint.com
InfoPrint Solutions Company - 1/27/2009
InfoPrint Solutions Company Drives Color Adoption To Mid-Market
Launch of solution reinforces importance of color to engage with audiences, fills niche in production print
segment
BOULDER, Co – January 27, 2009 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
today announced it is launching its high-speed digital color cutsheet solution for the mid-market, the
InfoPrint Pro C900. This adds to its portfolio of digital color printers driving the continual growth of color
across enterprises of all sizes.
The InfoPrint Pro C900 is ideal for commercial printers, data centers and in-plant customers with monthly
volumes of 50,000 to 240,000 pages. This new color printer fills a gap between larger continuous forms
production machines and smaller volume cutsheet solutions, opening up high quality color capability to a
new customer segment. The InfoPrint Pro C900 will produce a wide variety of output, including Print on
Demand (POD) manuals and books. It will also enable marketing initiatives like direct mail and TransPromo;
which involve printing personalized communications, such as statements and bills.
The InfoPrint Pro C900 is currently in beta testing across several sites, including the French commercial printer
d'Haussy, a direct mail specialist.
“We are looking to help our clients drive value from every communication with their customers, and the
InfoPrint Pro C900 is the next step in enabling us to do just that,” said M. Roquette, CEO of d'Haussy. “Not
only can we now bring extra value to our own customers, we have a future proof solution that will allow us to be
more flexible.”
Initial shipments of the printer-only version are available in North America and EMEA* on February 13, 2009 with
additional countries to follow. The multifunctional printer (MFP) version of the InfoPrint Pro C900 will be
available in the second quarter 2009 with additional finishing options. Pricing is available upon request.
Customers will also benefit from the support of InfoPrint’s global maintenance and services teams, designed to
enable consistently maintained and available print operations. InfoPrint has more than 1,000 service and
maintenance specialists in 36 territories around the world.
“The InfoPrint Pro C900 is poised for growth in a product category where InfoTrends expects to see
significant activity. This category will experience a combined compound annual growth rate of over 40
percent according to InfoTrends’ U.S. and Western European unit forecasts,” according to Jim Hamilton
Group Director of InfoTrends' On Demand Printing & Publishing Consulting Service.
“Adding color has traditionally been out of reach for many businesses, due to higher associated costs and
larger runs needed to use color production machines. Yet it is proven to capture audience attention and
increase response rate of marketing materials,” said Paul Preo, Director, Workgroup/Cutsheet Solutions
at InfoPrint. “The InfoPrint Pro C900 underlines our core focus, which is to enable the creation of dynamic
digital output to bring our customers business advantage. We do this by combining the latest technology
innovations with high-end professional services support, with a keen eye on the overall cost of operations,
vital in today’s economic climate.”
The InfoPrint Pro C900 has a variety of finishing and software options for complex project management including:
- Flexible functionality to optimize operations including scanner and copying options on the MFP model, the
InfoPrint Pro C900s
- Ease of use for imposition, make ready, and composition tools
- Expanded input and output capacity with volumes up to 11,000 pages input and 13,000 pages output –
- Variable output settings permitting users to handle jobs on media of different weights. Rated speed via
- Printing speeds up to 90 impressions per minute (ipm)** in both full color and monochrome
- Increased productivity settings to maximize continuous runs such as on-the-fly toner and paper change,
and Customer Replaceable Units, a new program offering skilled operator replaceable parts which minimizes
downtime
- An extensive array of feed and finishing options for highly flexible operations and output formats
- State-of-the-art color management features for end-to-end color reproduction accuracy via a truly specified
powerful 1200 DPI engine. This produces an outstanding range of colors, spot color, soft proofing and
laser-sharp printing
- Technical support from InfoPrint’s team of integration specialists, offering the benefits of InfoPrint’s color
heritage to mid-range customers
www.infoprint.com
InfoPrint Solutions Company - 12/8/2008
InfoPrint TransPromo Pilot Boosts Customer Loyalty At Best Western
CMO Council’s Precision Promotion Initiative Helps Drive Revenue via Loyalty Card Statements
BOULDER, CO, December 8, 2008 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
today announced that Best Western International, the World’s Largest Hotel Chain®, has successfully grown
awareness for its own branded credit card, and increased revenues through incremental bookings via
implementation of a TransPromo pilot. The scheme replaced inserts previously included with the program
statement, with personalized and targeted promotions on quarterly rewards statements, sent to a segment of Best
Western Gold Crown Club International rewards card customers in North America. The program was executed
as part of the Routes to Revenue research initiative released by the Chief Marketing Officer (CMO) Council,
highlighting key opportunities for companies looking to drive growth and customer engagement through highly
personalized, relevant and measurable campaigns.
The eight week pilot aimed to promote the Best Western branded MasterCard among rewards cards members,
as well as encourage guests to upgrade their membership level through increased hotel usage. It was carried
out with a group of 100,000 guests; 50,000 of these guests became the control group and the other 50,000
received TransPromo communications. The primary marketing campaign highlighted Best Western’s fall
promotion, titled ‘More Rewards, Faster.’ The scheme encouraged hotel guests to stay during a set time
period to earn double points or miles, which could be used on free nights, airline miles, gas cards and more.
This promotion in turn increased the number of customer stays and customer spend.
Applications for the Best Western credit card among the guests receiving the TransPromo statement were
boosted by 500 percent and 15 percent more of these guests registered for the “More Rewards, Faster” scheme
than those in the control group. More than one third (39 percent) of that group then went on to stay in a Best
Western location after signing up for the promotion, stayed a longer duration than the control group, and
generated 30 percent more in incremental revenue during their stay.
“We are delighted in the results of this trial and our work with the CMO Council and InfoPrint. This pilot really
does underline our ongoing commitment to rewarding our loyal customers and our commitment to continually
deepen our relationships with them,” said Tammy Lucas, Director, Marketing Programs at Best Western
International. “Our rewards statements have typically been reporting rather than response vehicles, but with
the help of InfoPrint and CMO Council, we have identified ways to expand our interaction with customers.”
Best Western and InfoPrint worked together to identify 100,000 customers that were similar in their Best
Western relationship. Once identified, these 100,000 rewards customers were randomly assigned, 50,000 to
the test segment to receive TransPromo communications and the remaining 50,000 to receive their usual
rewards statement.
“This leading edge pilot demonstrated not only the cost savings of moving from inserts – in this case three plus
with each statement – to onserts, but also has a strong environmental message. Reducing mailings by one
quarter is a huge decrease in carbon footprint,” said Lee Gallagher, Manager, Direct Marketing Solutions at
InfoPrint. “Added to that, the success of this pilot during one of the most tough economic times for many years,
and the benefits of TransPromo are more than clear for any marketer looking to drive value and revenue from
existing customer communications.”
This is part of the CMO Council’s Precision Promotion campaign (www.precisionpromotion.org), which explores
strategies and techniques for customer revenue optimization, including integrating transactional print and
electronic communications with personalized promotional marketing offers.
The pilot was run at the InfoPrint Innovation Center in Boulder, Colo., and output sent to selected Best Western
hotel guests on their rewards statements. InfoPrint leveraged their TransPromo Consultancy Practice and
software offerings, from best of breed partners such as GMC. GMC software lets users easily design and
create personalized documents, such as direct marketing materials, while enabling integration of data-driven
marketing messages into statements. The pilot was being printed on its full color, continuous forms inkjet
drop-on-demand printing system, the InfoPrint 5000.
TransPromo is a pioneering technique that combines transactional data with promotional documents and
information to provide more targeted marketing on trusted documents such as statements. It is an easy way
to reach out to customers without having to make a huge investment in new promotional campaigns or
materials.
Market-leading combination of technology and expertise for marketers
InfoPrint’s Professional Services from its TransPromo Consultancy practice combined with the quality, speed,
reliability and ease of use of its InfoPrint 5000 flagship solution, equips marketers with state-of-the-art solutions
that assist in attracting and retaining customers. InfoPrint’s Data Analytics and Campaign Measurement Services
enable brands to calculate the TransPromo Campaign potential return on investment while complementing
existing marketing programs and branding.
www.infoprint.com
InfoPrint Solutions Company - 10/20/2008
InfoPrint’s Mailroom Integrity Solution Automates Operations for
Transactional Printers of All Sizes
Offering draws on company’s excellence in Automated Document Factory (ADF) space
BOULDER, CO – October 20, 2008 – Today, InfoPrint Solutions Company, a joint venture between IBM and
Ricoh, announced the launch of the InfoPrint Mailroom Integrity Solution, a cost effective Automated Document
Factory (ADF) product that automates mailroom printing and insertion workflow. The solution brings advanced
automated reprint technology as well as robust document management capabilities to operations of all sizes with
a standardized product. This will result in increased productivity and reduced errors by streamlining the print and
mail process. The solution itself is built on the InfoPrint ProcessDirector (IPPD) backbone, packaged along with
modular features including vendor-neutral inserter management, document-level control and tracking, and fully
auditable reports that can confirm every document is mailed accurately, every time.
This solution offers leading edge, highly scalable technology, allowing transactional printers and service
bureaus to address today’s need for full integrity in the mailroom, as well as lay a foundation to build upon
for future workflow requirements such automating the inclusion of targeted marketing messages onto
transactional documents in TransPromo applications.
“Our Mailroom Integrity Solution really brings the benefits of many years of research and development in
mailroom operations to our customers of all sizes,” said Enrico Parodi, Senior Vice President and General
Manager, Technology & Solutions Development for InfoPrint. “The more than one hundred ADF installations
we have completed have been custom built, large scale business transformations for major enterprises like
AIG. Now with our launch of our Mailroom Integrity Solution, we can deliver the ADF values of process
automation and total integrity to printers and mailers across the board in a standard product offering.”
Extending Mailroom Integrity to another level
InfoPrint implements ADF to automate, control and manage entire print and mail processes in efforts to solve
three common challenges: postal optimization, mailroom integrity and output management. IPPD, a
configurable output process management system is the foundation for the ADF implementation, and allows
print houses to re-engineer transaction output processes by adding new components and functionality as
the requirements of each output evolves. This, combined integrated features such as a robust document
re-engineering tool, inserter support and an data stream indexer, provides full function capabilities for the
InfoPrint Mailroom Integrity Solution bundle.
The InfoPrint Mailroom Integrity Solution enables mailroom processes to flow smoother and faster. It solves
everyday issues with mailroom print such as mailpiece tracking, accuracy in printing and document integrity,
automatic reprints and accurate process management.
“InfoPrint is historically a leader in ADF, deploying some of the largest and most complicated solutions to both
large and small companies answering their mailroom needs,” said Pete Basilere, Principal Analyst, Printing
Markets for Gartner. “Its cutting-edge technology is truly a modular offering, allowing for plug-ins to be
installed and seamlessly integrated without interfering with the current print process – an aspect of
transactional and mailroom print that is difficult to address.”
The History of ADF
The term ADF was originally coined by Gartner, the world’s leading information technology research and
advisory company, in 1996. According to Gartner’s definition, ADF controls, manages and automates the
end-to-end print process including electronic postal sortation including sorter optimization, automated
reprints, a centralized Intelligent Mail Barcode utility and a centralized and automated process management
tool. Input, transformation and integrated output, delivery preparation, control and reporting, response
management and document design and content integration are the six modules to which ADF applies.
InfoPrint Mailroom Integrity Solutions addresses each of these areas.
www.infoprint.com
InfoPrint Solutions Company - 10/13/2008
InfoPrint Solutions Company Brings High Quality Color to Mid-Market
Latest solution coupled with market-leading services offering fills niche in production print segment
BOULDER, Co – October 13, 2008 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
today unveiled its latest high speed digital color cut-sheet solution for the mid-market, the InfoPrint ProC900.
Order taking and availability will begin in the first quarter 2009, and sales will be accompanied by customer
support from InfoPrint’s global services and support team.
This machine is aimed at driving the continual uptake of color across the industry, bringing the benefits of
InfoPrint's 50 plus years of experience in production print to operations with demand for cost effective color
printing. It will also enable a wide variety of output solutions, including Print on Demand (POD), innovative
marketing techniques like TransPromo and Direct Mail.
The InfoPrint ProC900 is ideal for in-plant, service bureaus and print-for-pay customers with monthly volumes of
50,000 to 240,000 pages, requiring high quality color. This color printer is an important addition to InfoPrint's
print portfolio, the most comprehensive and high-performance range in the industry. It bridges the gap between
award-winning production machines such as the full-color drop-on-demand InfoPrint 5000 and monochrome
InfoPrint 4100, and its extensive cut-sheet portfolio, including the InfoPrint EMP156.
“Our focus is to enable the creation of dynamic digital output that brings our customers a business advantage
utilizing the latest technology innovations and high-end professional services support,” said Paul Preo, Director
Cutsheet Solutions at InfoPrint. “With growth in color expected to nearly triple by 2010, along with a market
need for more demanding output options, the InfoPrint C900 meets the challenge of expanding technology
innovation while managing growing complexity in print jobs. This is all with a keen eye on the overall cost of
operations, a key driver for our customers in today’s economic climate.”
The InfoPrint ProC900 is flexible, high production and high-speed, with a variety of finishing and software
options for complex project management including:
· High-speed printing options with up to 90 impressions per minute (ipm) in both full color and monochrome.
· Ease of use for imposition, make ready, and composition tools
· Flexible functionality to optimize operations including scanner and copying options on the MFP model, the
InfoPrint ProC900s
· Expanded input and output capacity with volumes up to 11,000 pages input and 13,000 pages output –
allowing for long unattended production runs of larger jobs, aimed at increasing overall profitability and
productivity
· Variable output settings permitting users to handle jobs on media of different weights. Rated speed
via air assist maintains print speeds, even with heavy stock
· Increased productivity settings to maximize continuous runs such as on-the-fly toner and paper change,
and six Trained Customer Replaceable Units, a new program offering skilled operator replaceable parts which
minimizes downtime
· An extensive array of feed and finishing options for highly flexible operations and output formats
· State-of-the-art color management features for end-to-end color reproduction accuracy via a powerful
1200 DPI engine. This produces an outstanding range of colors, spot color, soft proofing and laser-sharp printing
· Technical support from InfoPrint’s team of integration specialists, offering the benefits of InfoPrint’s color
heritage to mid-range customers
InfoPrint ProC900 customers will also benefit from the support of InfoPrint’s global maintenance and services
teams, designed to enable customers to be more productive through print operations that are consistently
maintained and available. This also brings high returns on technology investments. InfoPrint has more than
1,000 service and maintenance specialists in 36 territories around the world.
In line with InfoPrint’s current cut-sheet portfolio, the upcoming InfoPrint ProC900 was developed using
technology from Ricoh Printing Systems (RPS), formerly Hitachi Printing Solutions, which was acquired by
Ricoh in 2004.
For more information on the InfoPrint ProC900, please visit www.infoprint.com. Schedule of geographic and
model availability will be announced in 2009.
www.infoprint.com
InfoPrint Solutions Company - 10/10/2008
InfoPrint Solutions Company Showcases Solutions for Customized
Mailing at DMA ‘08
Professional Services Team Educates on TransPromo and Displays End-to-End Multi-Channel Portfolio
BOULDER, Colo. – October 10, 2008 – InfoPrint Solutions Company, a joint venture between IBM and
Ricoh, today announced its line-up of on-demand personalization services and multi-channel offerings
for marketers at DMA ’08, booth #753.
InfoPrint’s solution packages assist in building deeper customer relationships by injecting personal,
educational or promotional messaging into trusted communications, such as bills, loyalty statements
and other must-read documents – a technique known as TransPromo. Additionally, by leveraging
existing infrastructure and data, marketers can achieve greater return on investments through promotional
campaigns while improving the overall customer experience.
Visitors to the DMA show will have the opportunity to learn about real-life customer examples from one of the
largest global hotel chains, which is currently in pilot with InfoPrint. Attendees will also have the option of
participating in discussions including “The Art and Science of Piloting a TransPromo Campaign and
Measuring the Results.”
InfoPrint continues to round out its Suite of TransPromo Solutions by extending and integrating multi-channel
communication into the marketing mix. At the show, InfoPrint is announcing its new partner MindFireInc and
will showcase its flagship product, LookWho’sClicking® which tracks, measures and improves the response
rate of statements and direct mail campaigns. MindFireInc’s interactive software and technology can be
used in conjunction with InfoPrint’s data analytics services, software and hardware.
“We are working with big brand companies and best-of-breed partners including MindFireInc to cut through
and eliminate the irrelevant information and clutter that bombards consumers on a daily basis,” said Sandra
Zoratti, Vice President, Global Solutions Marketing for InfoPrint. “At a time when we face much uncertainty
in the market, retaining customers is key to the success of any marketing campaign. InfoPrint is the ideal
partner for DMA attendees looking for a proven combination of real-life and leading edge multi-channel
technology to increase the value in their customer relationships.”
Through its work with the Chief Marketing Officer (CMO) Council, InfoPrint continues to work with blue chip
brands around the world to implement an ongoing series of customized TransPromo pilot schemes, using
trusted communications such as bills and statements to reach out to customers. In addition, InfoPrint and
the CMO Council are working closely with CMOs from Alcatel-Lucent, Best Western, Capital One, Deloitte
and Liberty Mutual among others, to ensure ongoing dialog around and response to the pain points felt by
many CMOs in today’s climate.
In its latest study, “TransPromo Workflow Solutions: An Emerging Market Defined” Madison Advisors named
InfoPrint a leader in TransPromo enablement and one of the best of breed offerings available in the market
today. The report highlights InfoPrint’s ability to enable organizations to implement a real-time TransPromo
solution, specifically in retail environments like hotels, retail stores and websites. InfoPrint’s TransPromo
Consulting Practice is another value-add, available for potential customers looking at customized document
production solutions.
www.infoprint.com
InfoPrint Solutions Company - 8/19/2008
InfoPrint Solutions Company Demonstrates TransPromo Leadership
Momentum with CMO Council
Boulder, CO – August 19, 2008 – InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today
announces another step in its on-going program with the Chief Marketing Officer (CMO) Council through the
formation of the Corporate and Faculty Leadership Committees, in support of a milestone research initiative.
These groups of leading marketers, experts, authors and academics will provide insight to support InfoPrint’s
commitment to and continual drive to educate the marketplace on the value of TransPromo. The company
has also been working in partnership with the CMO Council to launch several pilot TransPromo projects with
blue chip brands across North America.
The Committee group includes representatives from companies including Alcatel-Lucent, Best Western,
Capital One, Deloitte, Liberty Mutual and many more blue chip brands*. This is accompanied by a Faculty
Board of prominent industry analysts, academics and gurus, from Gartner, IDC, InfoTrends, Interquest,
Madison Advisors, RIT and Marketing1to1.**
The marketing research initiative undertaken by the CMO Council is titled “Precision Promotion: Timely,
Targeted and Trackable” and aims to drive the adoption and the uses of technologies, solutions and
professional services that drive deeper interaction and communication with customers.
“There has been much talk to date about TransPromo, and now we are really starting to see traction as
companies move to implement real applications," said Sandra Zoratti, Vice President, Global Solutions
Marketing for InfoPrint. "Our joint program with the CMO Council demonstrates InfoPrint's unique approach
to create both awareness and education and is a perfect complement to our leading color technology,
software, professional services and customer support. We are working to help our customers learn about the
right solution for their business, and how to form stronger and longer relationships with target audiences using
the personalized and captive power of TransPromo."
InfoPrint will soon launch a TransPromo innovation center in Boulder, Colorado, another industry-first that will
allow partners and clients to run trial TransPromo campaigns using InfoPrint technology and support in
preparation for the transition to a true TransPromo environment.
TransPromo transforms printed transactional documents such as statements into high-value communications
by incorporating relevant personalized marketing content to promote products, services, and ultimately, brand
loyalty. It also presents a growing opportunity for marketers to see higher response rates and increased return
on investment. Industry analyst firm InfoTrends predicts that such output will grow from 1.6 billion pieces in
2006, to 21.7 billion in 2010, a huge growth rate of 91 percent.
Solutions Suite Combines Best of Breed Components
The InfoPrint suite of TransPromo solutions provides the core components of a robust TransPromo
infrastructure that can be tailored to match to an enterprise’s specific requirements. It comprises the
InfoPrint 5000, a state-of-the-art, full-color, continuous forms, inkjet, drop-on-demand printing system with
high print quality, even at high speeds. With the InfoPrint 5000, businesses can use color to make
TransPromo communications even more attention-grabbing and effective. Added to this, new InfoPrint 5000
models support the new AFP Color Management Architecture (CMA), which provides accurate and
consistent color rendering.
InfoPrint’s TransPromo software solutions also includes the InfoPrint ProcessDirector which provides a
scalable output management workflow system and InfoPrint Manager which allows optimization of
database analytics, statement design and composition and direct marketing content from one, centralized suite
of software solutions.
InfoPrint integrates leading software solutions in data analytics and document design and composition.
Partner Prinova’s messagepointTM manages campaign and message content, while also streamlining
messaging workflow. It sits alongside offerings from Mapping, StreamServe and Exstream.
InfoPrint was one of the Platinum sponsors of the InfoTrends TransPromo Summit taking place in New York
on August 13th and 14th 2008. InfoPrint’s team of experts presented on TransPromo best practices strategies
at the event, to an audience of more than 300 business leaders at the Hilton New York Hotel.
*The full list of companies on Advisory Committee is: Ameriprise Financial; Aon; AT&T Business Segment
Marketing; Best Western; Bertelsmann Direct North America; Broad Ridge Financial; Capital One; CSC;
Cox Communications; Deloitte; Discover Financial Services; Feld Entertainment; ING; Liberty Mutual; The
Kroger Co; Motorola and Satmetrix.
**The analysts on the Faculty Leadership Committee are: Pete Basiliere, Gartner; Riley McNulty, IDC; Barb
Pellow, InfoTrends; Gilles Biscos, Interquest; and Kemal Carr, Madison Advisors. Patricia Sorce of RIT and
Keith Wardell of 1to1Marketing complete the group.
www.infoprint.com
InfoPrint Solutions Company - 7/8/2008
InfoPrint Solutions Company Forum Sets Industry Standards in
Customer Learning
InfoPrint Sets Standards in Customer Learning with its Corporate Output Forum Series to Educate on the
Latest Solutions for Achieving Technology ROI
Boulder, CO. – July 8, 2008 -- InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
announced details today about its Corporate Output Forum (COF), an industry seminar series focused on
educating global clients and partners on the latest leading-edge techniques and technologies to help them
achieve competitive advantage and return on investment across all of their output solutions.
The Forum is a combination of educational sessions and practical technology demonstrations. It is focused on
uniting in-house transaction print service leaders from around the globe, including countries as far afield as
Russia, Japan and Latin America. Hosted by InfoPrint’s team of experts, the Forum will enable attendees to
learn new techniques and processes first-hand, based on practical experiences with customers and partners.
“This Forum series is a key part of our drive to help support our customers and enable them to achieve
ongoing value from their technology. Through demonstrating solutions in action, as well as providing
education in the latest skills and techniques, InfoPrint continues to set the standard for production printers
worldwide,” said Sandra Zoratti, Vice President, Strategic Business Development at InfoPrint.
The seminars hosted by InfoPrint include:
-Automated Document Factory (ADF)
-Best practices for implementation and an overview of ADF technology, including a focus on its importance in
the mailroom mix.
-TransPromo Integration
-Steps on integrating marketing analytics, campaign management, document design & composition and
response management into TransPromo, a technique combining transactional documents and direct marketing.
Color Technology Update
The latest cut-sheet and color technology updates from InfoPrint, showcasing leading, proven color inkjet
technology and including practical tips from InfoPrint’s production customers.
Client Testimonial
A tutorial of how a combination of InfoPrint’s hardware, software and services has enabled this US telecoms
customer to save postage, address cleansing and zipcode sortation and improve operational productivity.
Monochrome Technology Update
With several recent announcements, InfoPrint will showcase monochrome cut-sheet and continuous forms
solutions that bring increased productivity, while discussing affordable cost-per-page strategies for in-house
print operations.
InfoPrint partners including Lasermax Roll Systems, Hunkeler and GMC will present their latest products and
solutions at the event.
The two-day seminar takes place from July 15-17 in Boulder, Colorado, both at the newly renovated Boulder
InfoPrint Center (BIC) and at the Hotel Boulderado. It also includes networking and recreational events for all
attendees. Additional educational seminars are planned in 2008.
www.infoprint.com
InfoPrint Solutions Company - 5/29/2008
InfoPrint Solutions Company Expands Global Workforce, Celebrates
First Anniversary
IBM, Ricoh Joint Venture Launches New Professional Services
Düsseldorf, Germany – May 29, 2008: InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
today celebrates its first anniversary and is announcing a significant expansion of its global workforce. Many
hundreds of IBM employees will join InfoPrint’s professional services team around the world, as agreed during
the establishment of the joint venture.
The highly skilled IBM printer service specialists who have been providing both warranty and maintenance
contract support for IBM and InfoPrint Solutions-branded printers will now become InfoPrint Solutions Company
employees and continue to serve InfoPrint customers. This team will be led by John Roope, senior vice
president and general manager, Maintenance Support Services. John joins InfoPrint Solutions from IBM, where
he managed IBM’s printing services business.
The newly launched InfoPrint University, a modular development program, will give maintenance employees
access to industry-leading education and provide them with the relevant expertise to help InfoPrint Solutions
customers manage today’s complex output solutions.
“We launched a billion dollar joint venture a year ago, and with today’s announcements we are reaffirming our
commitment to our customers, employees and partners with expanded services, increased efficiencies and
ongoing development in market-leading technology,” said Tony Romero, President and CEO, InfoPrint Solutions
Company. “Combining the heritage of IBM with the financial backing of Ricoh, we are changing the face of
the output market as demonstrated through our world-class customer wins and unmatched solutions.”
New Call Centers, Services and Supply Chain Management
InfoPrint is introducing a number of new infrastructure services to ensure it continues to deliver the industry’s
leading customer support. It is launching unified call centers around the world to handle service inquiry calls.
In addition, service technicians will now have access to InfoPrint’s new wireless service delivery application,
allowing them to quickly place orders for parts and helping personnel in the field to manage service calls more
efficiently.
A new streamlined supplies inventory system and new logistics will introduce new efficiencies that will particularly
benefit those customers with large, complex print operations.
Since its launch in June 2007, InfoPrint Solutions has used investment from Ricoh to ramp up its R&D. For
example, it has unveiled new offerings that take advantage of the technology standards developed by IBM,
such as the Advanced Function Presentation (AFP) Architecture – now an industry standard – and Intelligent
Printer Data Stream (IPDS), which has become the standard for mission-critical business printing.
InfoPrint’s R&D in TransPromo is reaping dividends for new customers in the financial, telecommunications
and direct marketing industries. Workflow management, monochrome production, Print-On-Demand books,
integrated communications and specialized direct mail are also growth areas.
InfoPrint has also invested in its global reach. It recently announced the expansion of its Asia Pacific regional
headquarters, based in Singapore, and has launched other offices across the world. The company is focusing
on building relationships with customers and business partners in emerging markets such as India, Russia and
China, where there are huge growth opportunities in digital production printing.
www.infoprint.com
InfoPrint Solutions Company - 1/22/2008
Personix is First U.S. Service Bureau to Select InfoPrint 5000
Production Color System for Statement Printing
Move will further enhance Personix’s appeal to clients by placing customer-facing transactional documents at
the center of marketing strategy
Boulder, CO. January 22, 2008 - InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today
announced that Personix, a business unit of Fiserv, Inc. (NASDAQ: FISV) and a leading provider of information
technology services to the financial industry, has purchased the InfoPrint 5000 to produce full color statements.
Personix selected the InfoPrint 5000 as a result of their in-depth assessment of production full color alternatives
in the market.
“Our selection of the InfoPrint 5000 is primarily about creating value, opportunity and growth for our clients,” said
Personix president Jorge Diaz. “Our selection process made clear that this platform represents a giant leap
forward in terms of producing high quality, full-color documents at speeds and levels of productivity comparable
to black and white solutions. We believe the InfoPrint 5000 will further enhance the value we create for our
clients, and in turn for their customers, by placing customer-facing transactional documents at the center of
their marketing strategy, with clear and concise communications that help increase revenues and customer
loyalty."
The InfoPrint 5000 fills the gap between other full color offerings with either very high quality and low speeds,
or lower print quality and very high speeds.
“The InfoPrint 5000 provides transactional print customers such as Personix with the high quality, speed, reliability
and ease of use that they require to meet the demands of their clients for documents with distinctive appearance,
while meeting critical print windows,” said George Promis, Vice President, Color Solutions and Technology
Alliances for InfoPrint Solutions Company. “We are very pleased to have been selected by Personix, since we
are confident that the InfoPrint 5000 will meet their expectations and stringent requirements.”
The InfoPrint 5000 is available in simplex or tandem duplex configurations. The system can print at speeds up
to 209.9 feet/minute (64 meters/minute) or 916 full-color, two-up tandem duplex letter-size impressions/minute
(862 A4 impressions/minute). The system has a 20.4” web with up to 19.96” print width and is designed to
deliver excellent print quality at 720 x 360 dots per inch (dpi) resolution, with a compact fixed array printhead,
low drying temperatures, and unique water-based pigment inks.
www.infoprint.com
InfoPrint Solutions Company - 12/10/2007
Vesa Direct Chooses InfoPrint Solutions Company to Pioneer Color
Transpromo Printing for Telefónica Movistar
Boulder, CO - December 10, 2007 - InfoPrint Solutions Company, a joint venture between IBM and Ricoh,
today announced that Vesa Direct, a leading direct and promotional marketing company and subsidiary of
Telefónica Group, has installed multiple full-color InfoPrint 5000 color production systems for an innovative color
transpromo printing project for Telefónica Movistar. The InfoPrint 5000s will enable Vesa Direct to position itself
as a leading supplier of transpromo in Spain.
"Transpromo" transforms traditional transaction documents such as statements into high-value communications
by incorporating relevant personalized marketing content (e.g., based on consumers' purchasing behavior or
other parameters) to promote products, services, and/or loyalty. With the InfoPrint 5000, businesses can use
color to make transpromo communications even more attention-getting and effective communications. The
statement is an actionable document between a business and its customers, and therefore provides a unique
opportunity to leverage relevant marketing messages.
Vesa Direct plans to continue to expand its color operations as it achieves key milestones, complementing the
InfoPrint 4100 and InfoPrint 4000 high-speed black and white printers already in production. Vesa Direct is
responsible for printing Telefónica Spain's invoices as well as statements for the country's leading banks. This
involves printing more than one billion pages every year.
According to Dionisio Mateo, Vesa Direct's Technology Director, "The addition of the InfoPrint 5000 will help
us to rise to the challenge of new projects and position us as genuine early adopters, making us one of Europe's
most innovative promotional and direct marketing companies."
"Marketing directors will soon be taking full advantage of the power of the new print services transpromo offers
and which Vesa Direct can now provide for the Spanish market. This new project represents a milestone in
innovation and a significant competitive advantage for Vesa Direct," stated Jesús Ayllón, Managing Director of
InfoPrint Solutions Company in Spain.
The signing of this contract has demonstrated a renewal of Vesa Direct's commitment to InfoPrint Solutions
Company. In 2006, the Telefónica Group replaced its Océ high-speed digital printers with an InfoPrint
environment in a contract valued at millions of euros. At that time, Vesa Direct installed multiple InfoPrint 4100
and InfoPrint 4000 systems to create an overall digital print capacity of 6,000 copies per minute.
Earlier in 2007, Vesa bought additional InfoPrint 4100 and InfoPrint 4000 systems for its new offices in Valencia
and increased the capacity at its Tres Cantos facility. Vesa Direct's entire print environment is managed using
InfoPrint Manager (IPM) on IBM eSeries pSeries servers and is designed for high availability.
Installation of InfoPrint 5000s for color transpromo is the next step in Vesa Direct's plan to provide even greater
competitive advantage to its clients. This project is one of the first of its kind in Europe.
www.infoprint.com
InfoPrint Solutions Company - 11/1/2007
InfoPrint Solutions Company Boosts Global Workforce, Demonstrates
Strong Growth
Boulder, CO--Nov 1, 2007 -- InfoPrint Solutions Company, a joint venture between IBM and Ricoh, today
announced continued global expansion, with an expanded workforce throughout the world and high profile
customer wins globally. InfoPrint has now expanded to cover 15 regions across 4 geographies since its launch
on June 1, 2007 operating in 36 countries worldwide.
This continues the company's aggressive drive to become the leading provider of output solutions, based on a
combination of innovation in technology, global presence and local knowledge. An expanded sales team will
further allow InfoPrint to reach new markets and opportunities globally, alongside operations staff to manage
customer relations in country.
"Our investments in innovation, color and services continue to strengthen our leadership in output solutions,"
said Bob Kilcullen, Senior Vice President, Product Marketing, InfoPrint. "We have seen two consecutive
quarters of strong growth since the company was launched, particularly in emerging markets. With the ongoing
support of a strong parent like Ricoh and our heritage and experience in the industry through IBM, we are
committed to innovation, meeting customers' needs and strengthening our production print portfolio."
Recent global InfoPrint customer wins include CDMS, one of the UK's leading marketing services providers
who installed new InfoPrint production print solutions and workflow management. This new output environment
enables CDMS to offer its customers a direct marketing service with a choice of integrated communications
channels across email, mail and text message, depending on customers' preferences and previous behavior.
Littlewoods, the UK's largest home shopping and multi-channel retailer, is one of the first CDMS customers
looking to take advantage of this offering.
In the US, 21st Century Insurance Group has implemented a complete end-to-end workflow management
solution in conjunction with InfoPrint, to improve printed customer communications integrity by tracking each
individual mail piece through the complete print to mail process. The auto-insurance giant replaced cut-sheet
with high-speed continuous forms printers and new file-based inserters that reduced print run times while
automating the tracking and reporting of each step of the entire operation. Also in North America, IWCO Direct
continues to work with InfoPrint to support growing demand for specialized direct mail programs, such as trigger
mailings and response management services.
Demonstrating ongoing technology excellence
InfoPrint continues to demonstrate leadership in color with the recent launch of AFP models of its InfoPrint 5000
addressing the requirements for speed, quality, reliability and ease of use for transactional printers, service
bureaus, direct mailers and book printers with AFP, PostScript, or PDF color applications. The new AFP
models support the open industry-standard AFP color management architecture published by the AFP
Consortium (www.AFPColor.org) to provide accurate, consistent, and device-independent color rendering.
These new models use a powerful and scalable InfoPrint Solutions cluster-based printer controller that can
drive parallel AFP or Adobe® PostScript RIPS and deliver high-speed printing to meet customer needs, using
IBM's POWER5 technology and IBM blade technology. InfoPrint 5000 applications can be driven by InfoPrint
ProcessDirector or InfoPrint Manager.
InfoPrint's focus is on providing output solutions to create business advantage and enable the creation of
dynamic digital output. InfoPrint's output software solutions provide centralized management of printers and print
jobs. Models of all sizes benefit from the sharing of leading-edge technologies and innovation, such as RFID-
enabled InfoPrint machines to optimize supply chain operations.
www.infoprint.com
InfoPrint Solutions Company - 7/16/2007
InfoPrint Solutions Company Launches New Multiform Printer
Boulder, CO - July 16, 2007 - InfoPrint Solutions Company, a joint venture between IBM and Ricoh, announces
the InfoPrint 4247-L03. This new mid-range impact printer compliments our existing higher speed models by
delivering a lower price point, along with support for integrated Ethernet 10/100BaseT, wide format printing
and the power of remote printer management. It is designed to enable customers to easily replace older
equipment and realize the benefit of minimizing operating expense and maximizing reliability.
The InfoPrint 4247-L03 is the latest addition to the line of impact printers from InfoPrint Solutions Company.
InfoPrint Solutions Company offers many rugged, heavy duty impact and thermal printers designed with the
office-to-warehouse environment in mind.
This announcement follows quickly on the heels of the announcement of InfoPrint Solutions Company on June
4, 2007. InfoPrint Solutions Company is a joint venture between IBM and Ricoh, combining IBM's former Printing
Systems Division with an ongoing investment in technology development and innovation from Ricoh, the digital
office equipment leader.
"Today, customers requiring less print volume, while demanding best of class dependability, ease of use, and
remote management capability need not to search any further" said Gary Borgese, Director, WW Industrial Printer
Solutions at InfoPrint Solutions Company. "This announcement demonstrates just how the new InfoPrint Solutions
Company will drive the print market forward with new investments across all products.
Delivering low cost, dependable output - from the office to the warehouse
A low cost alternative to laser, the InfoPrint 4247-L03 is designed to not only print reliably on a wide variety of
media, including wide format, multi-part and labels, but to do so in a wide variety of environments - whether
climate controlled, or environmentally unpredictable. Where multiple applications are to be produced at a single
location, the optional front feed forms path enables ease of loading and a straight through forms path design for
maximum feeding reliability.
When configured with the integrated ethernet interface, the powerful Remote Printer Management Utility can be
used to easily monitor real-time status for all printers on the network, or even configure multiple printers
simultaneously. If attention is needed, the InfoPrint 4247-L03 can proactively send an alert to the appropriate
operator(s), thereby minimizing down time as much as possible. In addition, a virtual operator panel delivers
100% full function access via a remote PC.
The printer's high function operator panel features a multi-lingual LCD display, along with intuitive controls and
easy to read menus so that staff throughout business operations can use the unit easily and quickly, thereby
maximizing user efficiency and streamlining operations.
Technical specifications
The InfoPrint 4247-L03 is a 24-pin serial impact printer designed to meet low to mid volume output requirements
for transaction and batch applications. The heavy-duty construction, ultra high-yield printhead, and leading
edge remote management capabilities make this offering an outstanding value for the money.
The InfoPrint 4247-L03 prints up to 600 characters per second (cps)1 while supporting up to 8-part forms on
primary and secondary paper paths. In order to deliver the most flexibility between performance and print quality,
three additional print quality modes are available at the following performance levels: Best Draft mode prints up
to 400 cps at 10 cpi, NLQ mode up to 262 cps at 10 cpi, and LQ mode up to 133 cps at 10 cpi.
Other functionality includes auto forms loading, auto thickness adjustment, auto paper path switching, auto eject
& restore and storage capacity for up to four custom configurations.
The general availability date for the InfoPrint 4247-L03 is July 6th, 2007 in North America, Europe, Middle East,
Africa and Asia Pacific. Pricing starts at $2030 for the base configuration.
www.infoprint.com
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