The Association for PRINT Technologies today announced that Sondra Fry Benoudiz has joined the Business Development Team and will be responsible for building new relationships within the print community, developing new sponsorship programs, creating new business opportunities, and providing customized solutions to help members meet their business needs.
Sondra has an extensive association background and more than 20 years working specifically within the print industry. Sondra is known for her extensive knowledge on a broad range of topics related to printing, membership development, trade shows, sponsorship and sales. Her dedication to customer service is highly regarded throughout the industry, and she has a proven record of facilitating long-term business relationships with original equipment manufacturers as well as print service providers.
“I’m incredibly excited to join the Association for PRINT Technologies and to continue working in the print community furthering my relationships with both suppliers and printers,” said Sondra Fry Benoudiz. “I’m looking forward to working with the PRINT team to enhance the value of membership and expand the current reach of our programs.” Most recently, Sondra worked at SGIA where she grew association membership, established a sponsorship and advertising program and collaborated on the annual trade show.
“Sondra’s industry experience is a tremendous asset that will complement and enhance PRINT’s ability to meet the needs of our customers as we continue to provide members with relevant industry research, information and lobbying through our government affairs program, international programs, Standards and our signature PRINT event,” commented Thayer Long, President, Association for PRINT Technologies.