By DPS Staff
Industry press and analysts were recently invited to Poing, Germany for a special unveiling of Canon’s entry into the label market, the Océ LabelStream 4000 series.
“The Océ LabelStream is based on the inkjet DNA of Canon and Océ. With this comprehensive solution package optimized to benefit from current market dynamics, label converters can boost profitability for short and medium job sizes, and amaze customers with labels of exceptional quality and customized messaging,” says Christian Unterberger, CMO/EVP, production printing products (PPP), Canon.
Above: Canon Unveils the Océ LabelStream 4000 series label press to the European market.
A New Endeavor
At the unveiling, Unterberger discussed the company’s portfolio and market strategy, which was followed by the introduction and demonstration of the Océ LabelStream 4000.
The machine, which currently targets the European market, is an industrial-scale UV inkjet press with optional flexographic printing, embellishment, and finishing units. The five-color press features CMYK plus white and offers a print speed of up to 48 meters per minute (mpm). It offers print widths of 13 or 16 inches and features an optional performance model of 68 mpm.
It employs the latest Xaar 2001 UV inkjet printheads for a resolution of 720×600 dpi and supports a range of standard label stocks including PP, PE, BOPP, and selected special substrates.
Commercial availability of the Océ LabelStream 4000 series in Europe is set for the end of 2018.
The world of print is transitioning to digital and Océ offers products and solutions in wide format, web-fed, sheetfed, workflow software, and business services for the commercial print market. The company now expands into packaging with its first label press.
Crit Driessen, VP strategy and alliances, Océ PPP, notes that the technology, market, and customers are at the point where it is the right time for Canon to enter the label printing sector.
The debut of the Océ LabelStream 4000 series offers possibilities and opportunities, providing everything from a digital standalone press to a digital printing system with inline finishing and a digital hybrid press. dps
Jul2018, DPS Magazine