Lecta, with Adestor, its widely known brand of self-adhesive materials, is pleased to announce that it has joined CELAB (Circular Economy for Labels), a global industry initiative that is working to create a more sustainable pressure-sensitive labelling industry by increasing access to matrix and liner recycling.
Lecta joins CELAB in Europe, which includes other leading companies in the European self-adhesive label value chain. CELAB’s activities focus on sharing information, identifying and rolling out recycling solutions for label materials, and educating stakeholders, policymakers and the public through proactive communications.
“At Lecta, and with our Adestor range, we continue our firm commitment to reducing our environmental footprint and to actively seeking out joint initiatives where we can develop new mechanisms aimed at preserving natural resources and protecting our planet”, said Miguel Prieto, Self-Adhesive Product Manager at Lecta.
In addition to Europe, CELAB also maintains a regional branch in North America, with plans to expand to other regions in the future. CELAB initiatives and activities are coordinated across the global consortium, which ensures communication and best practices are shared between the regions. This structure is designed to accommodate the differences in production processes and recycling capability in each of the regional markets. Work streams are organized to address various aspects of matrix and release liner recycling, including analyzing technical issues, promoting the use and creation of recycling networks and solutions, interacting with government regulators, and developing educational materials for both industry and public.